There Will Be Positive Answers To Whether Alibaba Will Be Listed In The United States.

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Xiaobian network to introduce to you is the pformation of the electricity supplier.

September 19th is bound to be a noticeable day.

This day, there will be a positive answer to whether Alibaba will be listed in the United States.

The amount of US $24 billion 300 million in financing has made Alibaba the largest IPO in the history of the US market so far.

After the successful listing of Alibaba, Ma Yun will also replace Wang Jianlin, chairman of Wanda Group, and firmly sit on the top of China's richest man.

One is the upstart of the electricity supplier, the other is the real estate giant. The ranking of the two in the rich list also reflects the development trend of e-commerce and commercial real estate, as well as the expectation of the capital market for their future development.

No matter how the profit mode and profitability of the electricity supplier are, no one can deny the pressure of survival caused by the rapid development of the electricity supplier to the entity business format.

Wanda, a benchmark business of commercial real estate in China, is also forced to adjust under such realistic pressure.

In 2012, Ma Yun and Wang Jianlin in the CCTV economic year awards ceremony, on the "electricity supplier can replace the traditional store business" about 100 million yuan bet.

And just a year later, Wang Jianlin said at the CCTV Financial Forum night talk, and Ma Yun's billion dollar gamble, and turned around to show that he will work hand in hand with Ma Yun.

Although there was no in-depth cooperation between Wanda and Alibaba, Wanda was also determined to enter the online market.

In addition to the establishment of its own business unit, Wanda also spent $5 billion on the eve of Alibaba's visit to the US IPO, and set up an e-commerce company with Baidu and Tencent to further layout the electricity supplier market.

While the real estate bigwigs and the Internet giants are optimistic about the prospects for the development of the electronic business platform, some professionals familiar with the Internet field told reporters that although the current economic environment is relatively difficult, the capital market still has high investment enthusiasm for the related projects in the Internet field, and the field of electricity supplier is also a hot spot in the capital market.

along with

Market disruption is increasing. What will happen in the future electricity market?

Is it a spoiler or a leader?

In the small and beautiful electrical business school vice president Meng Qi seems that even if there are strong funds and abundant resources near the body, Wanda and Tencent, Baidu's joint efforts, it is difficult to change the existing electricity supplier big pattern.

"As far as I know, Wanda and Tencent, Baidu even cooperate to set up an electricity supplier company, but whether the three parties are interested in using this company to increase the layout of the electronic business platform remains to be verified. There is also a lack of relevant depth cooperation plan between the three parties."

Meng told reporters that in his view, the three party set up an electric company at this time node, and more wanted to attack the Alibaba that was about to go to the US.

This view, a senior person in the industry also agrees.

The source told reporters that Wanda's own advantage lies in its rich offline resources, the expansion of online business will inevitably conflict with its offline business.

In addition, Tencent and Baidu are "joining the group", but both of them are 15% of the electricity suppliers in Wanda's leading companies, and the shareholding ratio is not high. This cooperation can only be regarded as one of the two investments.

"Taking Tencent as an example, there are many investment projects, including investment in Jingdong and other e-commerce platforms.

The diversification and diversification of investment will make it impossible for Tencent and Baidu to concentrate all their resources on e-commerce projects that are working with Wanda. "

Therefore, the insider believes that the cooperation between the three sides is only the spoiler in the electricity supplier field, and in the capital market, there will be more and more such spoiler.

It is not easy for all participants in the electricity market to achieve the turnaround from the spoiler to the leader.

"In addition to having enough funds as a support, how to learn internet thinking, think from the perspective of customers, and do a good job in team building and resource integration, provide good products and services, are the Guan Jian factors that determine the future development trend of the electronic business platform."

Wu Kunming, chairman of the famous Amoy brand, Gao fan, told reporters.

It is precisely because of these Guan Jian factors that Jingdong can stand out from the pattern of electric business scrimmage.

A big family to two competing

The rapid development of Jingdong has made Alibaba feel an unprecedented threat.

"According to the latest data, Jingdong's

He has been catching up with Tmall for two consecutive months.

Meng told reporters that the steady improvement of Jingdong in recent years was mainly due to its massive investment in warehousing and logistics.

"Jingdong has invested hundreds of millions of dollars into the construction of its own warehousing and logistics. This also allows Jingdong to distribute goods at a faster rate than other electronic business platforms."

A person familiar with the matter told reporters that as an important part of shopping experience, more and more consumers have taken the speed of logistics distribution as an important consideration for choosing online shopping platform.

At the same time, Jingdong, which started from the Internet, is more familiar with the rules of the Internet in terms of team building and operation than suning.com and Gome online.

Thinking over the Internet is crucial to any enterprise that wants to do something online.

And there are still many hurdles to break through for enterprises trying to pform from traditional channels to online channels.

Suning and Gome, compared with Jingdong, have also made solid support through cable channels, which, according to the theory, are not weak in logistics services.

But this is not the case. "

Meng told reporters that the development of online channels will inevitably be divided into the traditional channels of sale.

Therefore, how to balance the relationship between online and offline channels and complete the resource integration between them is absolutely a great test for traditional enterprises rooted in offline channels.

"Take Suning and Gome as an example, in fact, the enthusiasm of the shop staff to complete online order delivery is relatively limited."

At the same time, with the end of China's online traffic dividend era, it is hard for Ali to find more traffic to maintain high growth.

With the maturity of consumers' online shopping concept, more and more people begin to consider factors such as brand and service. This gives the Jingdong, which is dominated by brand goods, high proportion of self occupied goods and service guarantee, provides more opportunities for development.

Even though the electronic business platform is showing a good momentum of development, Yang Dayun, President of UTA Fashion Management Group, does not mean that the biggest opponent of the game is not the electronic business platform itself, but the entity channel.

Post traffic dividend Era

"At present, there are too many bubbles on the online platform, and many traditional garment companies on the expansion line are losing money, making small profits, and it is difficult for small and medium-sized enterprises to grow up on the online channels to shape their brand influence."

Yang Dayun believes that the limitations of the current online platform determine that it can not replace offline channels.

After many years of observation and study of the electricity supplier platform, he also let Meng Qi have different views on the game between online and offline channels.

"The rapid development of e-commerce has made me think that the online platform will eventually replace the offline channels, but with the market changes in recent years, my own views have also changed, and the future positioning of online and offline channels will be more distinct."

Meng told reporters that in the future, the middle and low end consumer market of physical channels will be eroded by online channels, but the high-end customers who have high demand for personalized and one tier services will still be their preferred channel.

For Gao fan, who is developing online, Wu Kunming, chairman of the board, believes that both online and offline channels are just providing consumers with a choice of shopping ways, and their essence is to better serve customers.

"In the future, if clothing companies are still thinking about whether to operate online or offline, it is very difficult for enterprises to do their own brands well."

Wu Kunming believes that enterprises need to consider not whether to enter the Internet platform, but to have Internet thinking, that is, customer centered brand.