Vietnamese Shoes Expand To China Market By Way Of Kunming

In Wenzhou, Guangzhou and other places leather shoes brands have "going out", Vietnamese leather shoes are gradually entering Kunming, and with Kunming to expand the Chinese market.

Many Vietnamese shoe shops enter Kunming.

In the 10 phase of the two phase of the International Trade City, the advertisement of "Ping Xian shoes" in Vietnam appears.

According to the person in charge of the business office of the business city, there are about 6 shops selling Vietnamese shoes in the commercial city.

The other 4 are entered this year. The main sales brands include "Ping Xian" and "run rabbit".

The reporter walked into the 17 District of the Southeast Asian Shopping Mall, called the "sweet scent" store, located in the southeast district of the snail Bay International Trade City. The owner of the shop was a Vietnamese named Mo Denghuan.

Mo said: "at present, it is mainly engaged in the wholesale business of Vietnamese shoes. It has been opening for nearly 3 months, with a monthly profit of around 3000 yuan."

Mo Deng hung felt satisfied. "This has exceeded our expectations."

Why did Vietnam merchants choose to open stores in Kunming?

When he visited Kunming for the first time, he found that Vietnamese shoes were hot in the Kunming market.

"Kunming snail Bay International Trade City, cloud spinning International Trade City, small Simon area has" Ping Xian "," run rabbit "counters.

This gives me the idea of selling shoes to Kunming.

Vietnamese shoes sell well in Yunnan

From the early 90s of last century, it was popular in Honghe, Jinghong, Dali and other places in Yunnan.

Chen Zongnan, who runs Vietnamese Ping Xian shoes in Kunming International Trade City, is the first barrel of gold in the red river.

At first, Chen Zongnan sold Ping Xian shoes in the Red River Mengzi. "Simply selling shoes from Vietnam to the market, and selling better and better, and soon opened a store in Gejiu, Kaiyuan and Maitreya."

After Vietnam's shoes sell well, local merchants are following suit. Vietnamese shoe agents such as Dehong, Banna and Dali are springing up. "Up to now, there are more than 10 main shops of Vietnamese shoes in Jinghong only."

Why do Vietnamese shoes sell well in Yunnan? Chen Zongnan thinks that they have the advantage of craft and price. "Vietnamese sandals and slippers are unique in their production techniques."

The Kunming citizen, who is in the shoe store, said that Vietnamese shoes are very cool in summer, especially the upper ones.

Jingxing flower and bird market outdoor sports equipment stores, almost all shoes are made in Vietnam.

Responsible person Dunfee said: "Vietnam shoes tension and toughness is very good, quick drying, anti wear feet.

The biggest sales volume in the shop is "

"And" tracing shoes "is especially suitable for fishing, camping, riding, outdoor activities such as no load bearing."

Li Fang, Vietnam's owner of Vietnam's rabbit shoe industry, located in the 1 phase of the two phase of the International Trade City, "Vietnam is a natural rubber producing area, so the raw material of shoes is cheap."

Local workers are not paid well, and the cost is much lower than that of Chinese shoes.

Even with tariffs, the price of one pair of shoes of the same type is nearly 1/3 lower than that of China. "

Borrowing Kunming to expand the Chinese market

Recently, the reporter learned that the annual sales of leather shoes in the province has reached 20 billion yuan.

Shoes from Wenzhou, Guangzhou and other places rely on Kunming to sell to Burma, Nepal, Pakistan and other countries. Yunnan has gradually become a distributing center for leather shoes sales in Southwest China and Southeast Asia.

Vietnam's footwear industry is growing larger and larger in Yunnan, and is also expanding its market outside the province.

Chen Zongnan said that there are two main ways to develop the foreign market, one is through the "Taobao" and other e-commerce sites, the other is to cooperate with local distributors.

"I have been in the main shops with several Vietnamese Vietnamese shoes.

Shop online.

At the same time, through participating in exhibitions in Chengdu, Chongqing, Guangzhou, Shanghai, Yantai and Beijing, we have reached cooperation intentions with entities exhibiting.

A month later, the first batch of Vietnamese shoes "borrowed" from Kunming will be sent out of the province.

Vietnam has become the second largest exporter of shoes.

According to reports, Vietnam's Ministry of industry and Trade said that in the first half of this year, Vietnam's export shoes were about $4 billion 600 million, an increase of 21.9% over the same period last year.

Export shoes are expected to be US $11 billion for the whole year.

The data also showed that the total export volume of Vietnamese footwear in July was about 150 million double, an increase of 19.5% over the same period last year, and the total value of exports was 575 million US dollars, up 22% from the same period last year.

The total export of leather shoes is about 21 million 900 thousand pairs, an increase of 10%.

At present, Vietnam's main export markets are the United States, Japan, Belgium and Germany, and Vietnam's exports to Chile, Greece and Poland are also increasing.

The footwear industry is the third largest export industry in Vietnam. It has become the second largest exporter of shoes after China.

Vietnam Customs Department statistics show that in 2013, Vietnam exported shoes about 10 billion 320 million US dollars, an increase of 18% over the same period last year.