Traditional Industry Integration Tide Follows.
The first department store in the world appeared in Paris in 1852. This completely open, almost all merchandise sales model developed in the Second World War.
The earliest department store in China was the Russians in Harbin.
The first local department store was Shi Shi department store, which opened in 1917.
It was said that the department store had long been a sea of people in Shanghai Nanjing Road, and some people even lingered on it for several days.
Zhao Liang Zhao Liang, general manager of the project development center in Guang Bai department store and general manager of the project development center of Zeng Baoli commercial company, said that most of them belonged to single department stores in the early days, and the types of goods were simple.
Department stores continue to expand, but they are still thousands of stores.
Later, after the splendor of the late 90s and early twenty-first Century, the department store industry began to go to the slope road in China.
According to the introduction, after 2000, with the centralization of urban planning, the opening of government land and the macro adjustment of the property market, and in order to create the GDP of the local economy, the government often rigidly matched the commercial plots in the development of land grant, and the shopping centers of the whole country sprang up like mushrooms. This new business mode of rapid propagation has gradually eroded the living space of traditional department stores.
Even recently, news of closure and closure of department stores is still coming.
In the early September, Hangzhou media reported that two traditional department stores in Hangzhou planned to close the store. Xiaoshan Tianhong made an external statement as early as the end of August, and it will stop shopping in October 13th. Another Shang Tai Department store will officially be located in the store of Wanxiang city at the end of October after closing the Shenyang store.
In July 15th, the largest private department store in Guangzhou announced that it had suspended the operation of the store in West City, and said that if the operation of the store was not successful, there might be a risk of stopping operation.
In Beijing, there are media reports that this year has closed two stores in the halls shopping center, early next year will continue to close the Xizhimen store, the store size reduced to 5.
On the other hand, the integration and reorganization behind the store are also carried out at the same time.
In December 2013, Wangfujing group formally announced the acquisition of spring department store, and Wangfujing and
Cui Wei shares
The reorganization is also quietly advancing in twists and turns.
In May of this year, BBK announced the acquisition of Nancheng department store in Guangxi, and laid the status of Guangxi retail enterprise boss in one fell swoop.
In order to cope with difficulties, enterprises should recombine and reorganize.
expand
The acquisition will also become the theme of the next few years, and it can not be foreseen whether it can be integrated to what extent.
However, the continuous news on the market has made the whole industry nervous and confused.
In the face of NetEase financial inquiry, many industry insiders said it was hard to see clearly.
There is also a senior department store manager who told NetEase finance that the department store industry is going with the tide in the first tier cities. The traditional department stores will sink to the three or four tier cities, where there will be more room for survival.
"In
Second tier cities
There will be no more new situations in the traditional department store, "Wu Ruiling, Deputy Secretary General of the China Chain Store Association, told NetEase finance.
At the same time, the circular mode of "shop on the same side and open shop" in department stores has not stopped.
At the same time, when Wangfujing department store stopped in Zhanjiang this year, Jiaozuo Wangfujing, Luoyang Wangfujing shopping mall and Leshan Wangfujing shopping center entered the preparatory period. The plan is expected to open in the second half of 2014 and open in the first half of 2015.
However, the newly opened department store is no longer what it used to be.
According to people familiar with the business of Wangfujing, Wangfujing will no longer open shop with traditional department stores, and will focus on developing shopping centers and outlets.
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