How To Fashion "Fashion Star"
"The development of film and television styling design has made stars pay more and more attention to fashion modeling and fashion modeling as an important industry."
Li Dongtian told reporters this.
As the leader of the domestic fashion design industry, Li Dongtian is known as "the godfather of Chinese make-up". He became popular overnight as Li Shaohong's chief makeup artist in the movie "red powder".
Li Dongtian said he was only 21 when he met director Li Shaohong. The movie "red powder" had chosen several make-up artists at the beginning of the shooting, but failed to meet the director's requirements.
At that time, he had done Hairstyles for GAC, so he knew some movie stars such as Hong Pan and Ding Jiali, and occasionally did some styling design for their films. Later, he was recommended to participate in the make-up work of the movie "red powder".
The film won many international awards.
These years,
Li Dong Tian
For many stars have done styling design, such as Gong Li, Liu Xiaoqing, Joan Chen, Rosamund Kwan, Christy Chung, Na Ying, Zhang Ziyi, Zhang Ziyi, and so on, and so on.
Li Dongtian said that today's social development makes fashion modeling the focus of people's attention. It can be said that fashion modeling has been accompanied by star growth, career and life.
"When I met director Li Shaohong, the domestic film and television styling still stays on the basis of makeup. If we observe the films and TV works in the early 1980s and early 1990s, we will find that the actors will use the heavy handed method to ensure the effect of the photography. However, with the change of people's shooting techniques and the enhancement of the audience's aesthetic needs, people's demand for film and TV modeling has risen to a new height, and the audience has also put forward new requirements for the styling of stars.
Li Dongtian said.
After completing the "red powder" shooting model, Li Dongtian found that the demand for fashion modeling in China has already begun to show signs. However, if he wants to stand in this industry, it will be far from enough to rely on his original knowledge of fashion modeling.
So although he has just made a mark in this industry, he suspended his domestic career and went to the United States to study.
Through studying abroad, Li Dongtian found that the scope of fashion modeling is very extensive. Hairstyles and makeup are only part of the form, including clothing collocation, color principle and so on.
Under the concept of fashion globalization, more and more stars have begun to have their own overall image modeling requirements.
Li Dongtian believes that the demand for the overall image design of movie stars is higher and higher, making the domestic image stylist useful.
Li Dongtian does not deny that image modeling plays a vital role in creating stars.
Through fashion styling design, you can make the ordinary image shine, and you can also find out the distinctive fashion talents through the form design.
Li Dongtian said that when she was modeling design for Fan Bingbing, she was still an ordinary actor. Li Dongtian and his team found Fan Bingbing had a kind of existence.
Others
No potential.
They made a complete set of image design for Fan Bingbing, who thought she could be a first-rate star.
"Many people have no confidence in my plan, but they were surprised by the result. Through the overall design of fashion modeling, Fan Bingbing quickly entered the ranks of first-line stars. Of course, this is Bing Bing's own hardships and efforts, but the styling design is also a key step to help her go to the star road."
Li Dongtian said.
In the late 1990s, Li Dongtian founded the Dong Tian modeling agency. He will find Lv Yan, a model figure in an activity, to represent Dong Tian's modeling.
He said to Lv Yan, you are beautiful, you can become an international top model.
Many people, including Lv Yan, do not believe in Li Dongtian's words. They believe that Li Dongtian's choice of Lv Yan is difficult to understand, because Lv Yan's image does not seem to be called "beauty" in the public's aesthetic sense.
However, with the help of Li Dongtian, Lv Yan's style was quickly accepted by the international fashion industry, and Lv Yan quickly became a popular international model.
Li Dongtian believes that fashion modeling is a magical industry. It is no exaggeration to say that excellent stylists can make celebrities "become popular overnight" and find beauty that ordinary people can't find.
The "tentacle" of design has extended to star life. corner
Feng Mingyue is a post-80s generation. He was born in Harbin and worked as a stylist for four or five years.
Feng Mingyue came to Tianjin in 2007 and began working in a very large salon in Tianjin. Because of his good hairdressing skills, he soon had many regular customers. In less than a year, he became the hair director of the store.
Feng Mingyue said he went to the local technical school after graduating from junior high school and studied hairdressing at his own expense. Later, he came to Tianjin with friends to look for job opportunities.
At that time, his work in the hair salon was relatively stable, and his salary performance was relatively high. However, an accidental opportunity brought him into contact with film and television modeling work.
"At the beginning of 2008, director Kaige Chen came to Tianjin to take several groups of shots with the" Mei Lanfang "film crew. At that time, because of the need to shoot several large shots of the large area, with the shortage of makeup artists, some makeup artists participated in the filming temporarily. I was lucky enough to take part in the work.
Feng Mingyue said.
It was also from that time that Feng Mingyue came into contact with film and television modeling.
He said, "I used to understand the make-up in the movie, but according to the requirements of the role, I had to cut my hair and make up some oil paint. When I participated in the entire makeup modeling process, I realized the importance of film and television modeling.
Some actors who are not very good at their own conditions can make subversive changes through stylist design. "
At the filming site, Feng Mingyue found that stars like dawn and Zhang Ziyi had their own full-time stylists, who were responsible not only for their image design but also for their image in their lives.
"Because the media often come to the theater to visit classes, these stars often need to visit, take pictures, etc., so stylists almost follow them all day, and are responsible for all their external image design."
Feng Mingyue said.
Taking part in the filming of the movie "Mei Lanfang" has made Feng Mingyue feel that the profession of stylist is far from being so simple for the guests to cut their hair. It is a comprehensive work from the understanding of the overall image of the guests to the choice of hairstyles and makeup for the guests. This work is very demanding for the stylist's aesthetic requirements, and it is a test for the designer's creative ability.
For this reason, Feng Mingyue resigned from the hairdressing shop's work and came to a famous modeling training institution for further study.
Today, he has become a small celebrity stylist in the circle, and has participated in many film and television drama styling design work. He often designs styling models for fashion magazines.
Because fashion modeling is closely related to star performing life, more and more stars have their own stylist.
Many young people who have been involved in fashion modeling have regarded themselves as the exclusive fashion stylist of stars as their professional ideals.
As a star stylist, they cooperate with film companies or star brokers to become an important part of the overall packaging of star entertainers.
A stylist who signed a contract with a film company said that being a star's exclusive stylist can quickly enhance his popularity in this industry.
People in the industry say that fashion stylists are complementary to stars. Stars can show their best aspects to the public through the image designer's design. The stylist also works well with stars to make their designs known.
Besides, the cooperation between stylists and stars is not limited to boosting the image of stars. Behind this, it also contains enormous commercial value and commercial potential.
Li Dongtian believes that fashion has become a representative industry of economic globalization, fashion modeling is already part of the fashion industry.
In fashion design and Star packaging design, the commercial value behind it is even more difficult to estimate.
In addition to the need for stars in film and television works, commercial brands need stars to promote. When celebrities endorse commercial brands, the perfect combination of stars and products, how to shoot stars commercial blockbusters, and so on, almost all links are inseparable from fashion styling design.
"Every year there are countless fashion shows, star red carpet and other fashion activities. In these activities, the star's shape has been recognized as fashion vane by the public."
Li Dongtian further explained, "star and fashion have always been closely linked, many fashion brands are also issued through the stars, the star shape design has not only related to their image in the film and television works, but also related to the business trend of the whole fashion industry."
It is precisely because of this reason that stars have become more and more standard in choosing stylists, and some of the leading fashion stylists in the industry are becoming more and more popular.
A star who participated in a brand endorsement said in a media interview that she has today's success. She especially thanked her image design team for the overall packaging of her. She changed the image of the past in the film and television works. It was also because of the design of the stylist that made her play a more and more significant role in the film and television works. At the same time, she also succeeded in becoming the image of several commercial brands.
The need for modeling extends from stars to ordinary people.
Li Dongtian said that the scale of China's fashion industry is expanding year by year, and the potential of fashion modeling industry is also very huge. "In recent years, thanks to the overall environment of the fashion industry is getting better and better, the fashion modeling industry has also been recognized and recognized. In this process, because of the influence brought by the stars, more ordinary people are beginning to accept fashion styling."
As the founder of toda's modeling, Li Dongtian founded this brand since 1999. Besides modeling for star design, he also began to design for ordinary customers, and the Dong Tian modeling shop also opened from Beijing to several cities throughout the country.
In addition to designing work for stars, Li Dongtian spent more time communicating with ordinary customers in different Dong Tian modeling shops in different cities. "Communicating with ordinary customers is something I particularly want to do. I also like Tianjin very much, and Tianjin people have their own unique aesthetic standards.
Everyone has beautiful needs. Many people used to dress up in front of the movie lens. Now people dress up according to the star's hairstyle and clothing. Fashion modeling begins to be accepted by ordinary people, which is also a characteristic of fashion marketing.
Li Dongtian said.
Xiao Tong is also a stylist, although she is engaged in wedding design, but she feels that her work is very special.
She thinks that the stars are beautiful, besides their own excellent conditions, stylists are also very good for their overall design. In life, many people also want to dress up like stars. Therefore, as a wedding image designer, she hopes to dress up every bride and bridegroom through her professional modeling techniques.
"No matter stars or ordinary people, if they leave fashion modeling design, they will lose their own brilliance. If stars are popular, they need to add more than one thing to do. It is also necessary to put together a style of modeling. Of course, modeling is also important for ordinary people. A perfect design scheme can make everyone reach the most beautiful state.
So I think we have entered the era of fashion modeling.
Xiao Tong said.
Tianjin fashion modeling training school official said, in Tianjin fashion modeling training professional.
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