Three Main Channels For Brand Clothing Discount Stores
For friends who open up brand clothing discount stores, they are most concerned about the source of supply.
Where can we find a product when we open a brand clothing discount shop? What are the channels of purchase?
The brand clothing discount shop needs to understand these things first: its clothing product price is generally 3-5 fold of the shopping mall.
And when you take the goods, you get goods directly from the suppliers, usually the price of clothing purchase is usually ninety percent off of the price.
At present, there are generally three outlets for clothing products in the brand discount stores on the market.
1.
Clothing tail cargo
OEM manufacturers usually produce a certain amount of clothing when accepting orders, and the excess garments are called tail goods.
2, the inventory of garment manufacturers or suppliers is all the overstocking inventory of these garment manufacturers.
3, broken goods, broken code clothing, from
Clothing manufacturer
Take the goods directly, or take the goods from the foreign brokers, mainly in the sale of famous brand clothing, the leftover clothing products, buy at low price, and then sell.
We must remember to brand clothes.
Discount Store
In order to increase sales, the key is to grasp the channels of purchase.
Knowing the channels and secrets of brand clothing discount stores is not a problem.
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To make clothes, there must be a steady stream of tourists.
The location of shops is the most important.
Some of the first shopkeepers thought that their funds were relatively short, and the source of the goods they found was not bad. The wine was not afraid of the alley. The location of the shop was almost unrelated. Compared to the small shops on the busy side of the road, the rent of the big shop that opened in the alley was only 1/5 of them.
As we all know, high investment is bound to bring high yield. Others are relying on strong pedestrian flow in small shops on the busy road side. The monthly turnover may be five times, or even more.
Plus, in remote areas, the cost of publicity and promotion is essential. The cost may also be a lot of money, and it is not necessarily an effective investment.
A friend who opens a clothing store usually chooses a person to see a shop and saves another person's money.
But in fact, not everyone is suitable for the shopping guide. The image of the salesperson is very important. A good and sweet young saleswoman is more likely to sell clothes than a daily worried business and dirty shop owner.
In addition, some communication and sales skills are not very good friends. If you look at your shop, you will lose your strong bargaining power, which will greatly reduce your sales profits.
As long as we design reasonable and scientific remuneration for excellent salesmen, we must invest in this business.
Wholesale clothing, mainly by the high turnover, low profit to make money.
When businesses promise you to return goods unconditionally, don't be happy at first, because you will find that the premise of any unconditional return is at the expense of price increase.
Others may only need sixty percent off of the price in the franchisee. When you need to return the goods, you may have forty percent off. The high cost of taking the goods will directly lead you to shift the risk directly to the consumers.
If you sell a piece of clothing more expensive than others, you will lose the advantage of sales.
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