The Necessary Ability Of Clothing Shopping Guide: Watching People Selling
Clothing guide shopping skills can not only quickly guide consumers to complete the purchase behavior, but also can quickly increase sales volume, and can also reduce sales costs for enterprises.
In today's fierce competition, the quality of the clothing guide will directly affect the level of terminal sales.
In fact, there are many skills in clothing shopping promotion, but it is also an ability to learn to "tailor" and find out suitable marketing skills for different customers.
Next, we will elaborate on five marketing skills that vary from person to person.
1. customers can be created.
customer
As long as you enter the shop door, it means the possibility of selling goods, so give him a warm smile, a sincere greeting, this customer is likely to become your "buyer".
Therefore, stores should provide "three one" services to customers who come to the store, that is, a greeting, a smile and a glass of water service.
2. decision
Sales target
Sometimes, enter a store.
purchase
More than one person may be a couple or with friends and colleagues.
At this point, it is necessary to decide who decides the purchase.
As long as the clothing guide judges correctly, the next sales promotion can achieve twice the result with half the effort.
3. selling the steps to customers.
Customers are generally better face, so in the promotion process, clothing guides must take into account their self-esteem.
If you can hurt your customers' self-esteem, choose the right reasons to give them a step.
In this way, pactions can be done without hurting customers.
4. let the other person say yes.
This is a way of letting customers identify with your choice by using multiple choice questions, but when using this kind of sales promotion, you must pay attention to smiling and calm, rather than aggressive.
Otherwise, even if guests can accept your point of view, you can not accept your attitude.
5. humorous promotion
Humor is an excellent lubricant at any time. It can ease the deadlock and create a relaxed atmosphere.
It is a good way to sell even if it is recommended. If you recommend a product to a guest, a humorous one can often make the guest happy.
However, when choosing the selling method, clothing merchandiser should know how to grasp the opportunity and promote the sales target.
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