IKEA Shopping Center Settled In Wuxi

In recent days, the IKEA shopping center group, which was founded by IKEA group, confirmed to reporters that its first Super Regional Shopping Center in China has been put into operation, located in Wuxi, Jiangsu.

Unlike the well known IKEA home market, the shopping center has 335 flagship stores or main stores.

The IKEA shopping center group that develops the above shopping center project, and IKEA home, which is well known to Chinese consumers for household goods, is actually a "brother" enterprise.

In 2001, IKEA home group IKEA group and Intel IKEA Group invested 49% and 51% respectively, and set up a joint venture IKEA group, which is headquartered in Copenhagen, Denmark.

IKEA is its long-term strategic partner.

The IKEA Shopping Center Group has built 30 shopping centers in 14 countries and has 24 projects under construction and planning.

Although the number of shopping centers in the Chinese market is growing rapidly and homogenization is serious, Qiao Ying, director of public relations of IKEA IKEA China, told reporters that "Intel IKEA is not worried about the current downturn and is ready to further expand its shopping mall development in China. There will be more plans to announce in the future".

At present, IKEA has identified 3 projects in China. Apart from the above Wuxi projects, shopping centers in Beijing and Wuhan will be released in the next two to two years.

In the meantime, IKEA has also said that it will build shopping centers in Shanghai.

First opened in China

It is located at No. 3 Tuan Zhong Road, Xishan District, Wuxi. It belongs to the urban fringe area rather than the urban center.

Today, the shopping mall, called "Yunlin," looks like a "big box" shopping center, has opened.

According to the information provided by IKEA, the shopping center covers an area of about 230 thousand square meters. There are four main businesses: IKEA home, ouchan supermarket, Suning Electric Appliance and Jinyi cinema, and 335 brand flagship stores or main stores.

An interesting detail is that the total amount of money invested and the way of selling it are now a mystery is the total investment of about 3 billion yuan in IKEA.

The reporter consulted all parties' data and failed to find any information about the time of the project's grant, the way of giving or the amount of money, and at the same time, the head of public relations of IKEA China company refused to disclose it on the grounds that the question was not easy to answer.

In 2012, a IKEA insider was quoted as saying that Intel IKEA could use land at low price or free of charge with its foreign investment status.

"IKEA requires land to be provided free of charge, IKEA gives money to build a house and has the right to use it for 30 years, or if IKEA is working with the local government, the local government is responsible for land requisition and construction of housing (generally local city investment companies), and shares in shares. IKEA is only responsible for operating, distributing profits in proportion, or local governments sell land to IKEA for the price of industrial storage land, and land ownership for 50 years."

The source said.

These people also pointed out that in fact, the Wuxi project is not the earliest item in the true sense of IKEA's shopping center in China. "The negotiation of Suzhou IKEA project is earlier than Wuxi, but the progress is slow, mainly on the policy".

However, Ding Hui, managing director of Intel IKEA shopping center, once denied the Suzhou project. However, when Ding Hui responded to the Wuxi project, he said, "it's too long to remember."

The reporter noted that the IKEA Wuxi project had applied for changes in the design plan in July 2011. According to the "change of design plan" of the planning office of the Wuxi City Planning Bureau, the main content of the plan changes is that the commercial area along the Dongan road will be increased from four stories to five floors, and the entrance hall should be adjusted appropriately. The area of the basement will be adjusted from 1000 square meters to 3080 square meters.

And IKEA is in.

Daxing and Wuhan were auctions, but they were all sold at the bottom price.

In July 23, 2009, Intel IKEA won the two phase project site of Xihongmen commercial complex in Daxing District, Beijing, with a bid price of 790 million yuan. At present, the planning and construction area of the site is 304 thousand square meters, which is equivalent to 2599 yuan / square meter of floor price.

By contrast, in July of the same year, after the intense auction, Shanghai Greenland Group won 3 billion 25 million yuan to win the commercial and financial mixed land of Daxing Huangcun 19 and the 20 residential project site. According to the final paction price, the floor price of the plot was about 6605 yuan / square meter, which became Daxing's new "land king".

Subsequently, Daxing Huangcun New Town North District 2 was Baoli real estate to 1 billion 630 million yuan to win, converted to the floor price of about 7248 yuan / square meter, once again refreshed the floor price record of Daxing District.