Alibaba Wants To Go International Road.
Here world
Clothing and shoes
Xiaobian of the network to introduce to you is that Alibaba wants to go international, and the road is long and rugged.
If you want to buy something you can't buy, it's hard to return the goods you bought, and the freight is more than the commodity itself.
Alibaba wants to go global.
As of 0 hours in November 12, 2014, after 24 hours of nationwide Internet users' frenzied sweep of goods, double eleven turnover has exceeded 57 billion 100 million yuan, a 59% higher than last year.
If this data is not virtual high data, this close to US $10 billion data will surely frighten foreign small partners: the purchasing power of Chinese netizens is terrible.
For many years, foreign festivals are important for China.
consumption
Every year, in December 25th, there will be Christmas songs in the stores. When the web page is open, the snowflakes will be sent. The Christmas express will give you a gift to your home.
Now, with the growth of the electricity supplier industry, our domestic double eleven shopping Carnival seems to have replaced the Christmas consumption Festival, becoming the biggest shopping Carnival in China at the end of the year.
After the IPO, can we take the double eleven to the international stage? Is Ali strong enough in foreign countries? Can investors be satisfied with the returns? What is the prospect of overseas markets?
From the perspective of income level, the level of Alibaba's income is growing at a high speed. Excluding the economic factors and data false high factors, the income level is very good. But after the record of 57 billion 100 million yuan, the share price of Alibaba ended six days on the same day. On Tuesday, Alibaba's stock price fell more than 4%, which reached a minimum of 113.69 US dollars.
At the close, Alibaba's share price fell 3.8% to $114.60.
IPO Alibaba group's initial public offering of $25 billion set a record, when Alibaba issued $68 / share issue price is obviously low, which has meant that as long as the quota, can earn no loss.
Whether the stock market crash has lost the color aura of a record IPO public offering, Ma Yun told CNBC in Hangzhou headquarters on Tuesday that he was under pressure to decide that Alibaba's high share price was based on high market expectations.
This time, Ali's stock price plummeted, does it mean that investors in Alibaba are not sure about the market prospect of Ali after double eleven? Therefore, the profit earned by them has been returned to their accounts. It can be seen that most investors are satisfied with Ali's profits, but they are suspicious of Ali's prospects, and they are going to lose ground. Finally, they choose to turn book profits into real profits.
The world's first double eleven has passed. According to statistics, double eleven shopping sellers come from over 217 countries and regions this year. The United States, Japan, Korea, Australia, New Zealand and Germany become the most popular exporters of Chinese products.
Indeed, this is the gospel of the Hai Tao family. It is not necessary to buy foreign baby products, health food, toiletries and designer bags.
Ali's cross border electricity supplier has been a symptom, but this road is not smooth.
Cross border logistics is not smooth.
Hangzhou's cross-border trade e-commerce industry park has undertaken 60% of the p border logistics business of the Ali group. About eleven packages need to be sent out during the double eleven period, and about 5-6 pieces are shipped out daily.
Shun Feng, Shen Tong, Tantong and other traditional express companies also follow the international layout of the rookie network, leaving the country. Cross border parcels should be sent to all parts of the world. The pportation distance is very long and the time consuming is very long. During the period, there will be a lot of package breakage or other phenomena.
The biggest drawback of cross border logistics is that logistics takes a long time. For example, a Russian foreigner can only receive his goods after three months, and the package can not be tracked in the process of sending. The countries with more developed logistics and common English language, such as the United States, Britain and Australia, can get the logistics information by getting the odd number to the relevant website, but for some small language countries, getting a single number may not be able to know the delivery information of the package, whether the package is damaged or lost in the process of sending it, or has no way to confirm it.
It is a long-term and great project to solve the cross-border tracking of packages.
Domestic products have bad reputation, and the types of export commodities are single.
I have seen a sharing: China has entered the pattern of mutual harm, farmers spray vegetables, vegetables, do not eat themselves, sell to others.
He said, "vegetables are poisonous, and I eat meat."
Farmers raise, add hormones, do not eat themselves, sell to others.
He said: meat is harmful, I eat vegetables.
It is reported that many foreign consumers say they do not believe that they can buy safe food in China.
This gives food sellers a head start.
Next is
clothing
Clothing production, in order to give textiles the function of wrinkle resistant, easy to handle, easy to decontamination and other functions, clothing producers add formaldehyde to clothing, but formaldehyde can decompose more than 20 carcinogenic aromatic amines.
China's clothing news on formaldehyde is not rare, and the developed countries will not increase their purchasing power because of your cheap clothes, and these exile markets can only be selected in other third world countries.
Let alone 3C electronics and household appliances. In China, 3C electronic products have been packaged by Jingdong. Home appliances are almost the world of Gome and Suning. In foreign countries, eBay buys everything. EBay is Ali's overseas competitor.
In addition, in the early days, Tmall also appeared many New Balance (new hundred Lun sneakers) counterfeit, because the number of fake goods is very large, the task of removing counterfeit goods is very arduous.
New Balance is responsible for global brand protection affairs, Daniel McKinnon said. Taobao alone has about 200000 counterfeit new products sold.
In this regard, Alibaba asked Mackinnon to mark every counterfeit he wanted to remove.
Mackinnon expressed no time for this.
Ali has done very badly in dealing with fake and shoddy goods. In China, counterfeit goods are rampant! $9 can buy imitation Rolex, and $36 can start with a highly imitation Gucci handbag.
Many famous foreign brands have had a lot of disputes with Alibaba.
This summer, several luxury brands, including Gucci, filed a lawsuit against Alibaba, accusing Alibaba of promoting sales.
Made in China has been plated into Shanzhai by foreign countries. It is not easy to overturn the views of foreign friends on Chinese products.
And Ali's fight against counterfeit products will be a long and tough battle.
If you want to buy something you can't buy, it's hard to return the goods you bought, and the freight is more than the commodity itself.
Alibaba wants to go global.
Two
- Related reading
"Double Eleven" Has Gradually Moved Towards Internationalization, And The Annual Growth Rate Of Cross-Border Electricity Providers Exceeds 30%.
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