Secret: Why Did Ma Yun Come To Gansu?

In from November 24th to 25th,

Ma Yun, chairman of the group's board of directors, led many of the officers to Gansu and signed a strategic cooperation framework agreement with the provincial government.

The two sides have reached a consensus that they will jointly build an industry gathering area for e-commerce services, modern intelligent logistics, cross-border e-commerce, cloud computing and big data, and promote the building of "smart Gansu".

There was a sudden wave of Ma Yun in Lanzhou.

But in pursuit of his figure, we can not help but ask: why is Ma Yun coming to Gansu? What will Gansu bring to our province and the leader of Alibaba group, the leader of e-commerce? What changes will it bring to the life of Gansu people?

Why did Ma Yun come to Gansu?

On the afternoon of November 24th, many media flocked to the six floor of Ningbo Zhuang Hotel in Lanzhou, focusing on the signing ceremony of the strategic cooperation framework agreement between Alibaba and the provincial government.

Under the spotlight, Alibaba and

Formally hand in hand, and in fact, this series of cooperation can be traced back to earlier.

In recent years, the provincial Party committee and the provincial government have persisted in promoting e-commerce as a key emerging industry and a key task of pforming new ways, adjusting structure, expanding consumption, promoting employment and improving people's livelihood. The leading group for promoting the development of e-commerce industry has been set up, and the opinions on accelerating the development of e-commerce industry have been issued. In addition, a spot meeting on e-commerce in Lanzhou has been held.

The upsurge of development.

In order to implement the strategic deployment of provincial Party committee and provincial government, the Internet industry and information construction level of the province will be promoted and the development of electronic commerce is accelerated.

Since last year, the Gansu radio and television network (600831, stock bar) has in-depth exchanges with Alibaba Group executives on many occasions. The Alibaba group has also conducted 3 field visits to Gansu Province on the basis of the two sides' cooperation in promoting information technology such as the Internet industry and cloud computing center.

Many negotiations and consultations and on-the-spot investigations have strengthened the confidence of Alibaba in cooperation with Gansu.

At this time, Ma Yun has been thinking about his western strategy and has provided an important opportunity for cooperation.

On the afternoon of November 24th, Ma Yun and his provincial government leaders met their minds when meeting: "Gansu, Guizhou, Ningxia and Xinjiang have great opportunities for development."

He said that the eastern coast of China has the PC era, and the rural areas in the less developed western regions have not yet popularized PC, which has quickly entered the era of mobile phones. The western rural e-commerce is directly based on the mobile Internet and big data, without the bondage of the PC era, so the biggest opportunity for Internet Finance in the western underdeveloped areas of Gansu is.

Gansu went out to invest, and Ali turned to westward.

The provincial Party committee and the Propaganda Department of the provincial Party committee jointly organized the responsible comrades of Lanzhou, the provincial industrial and Commercial Commission and the Network Inc to visit the Alibaba group at the beginning of this year. In the light of the frequent negotiations between the early stage of Network Inc and the group of Alibaba, the specific intention of deepening cooperation in the areas of cloud computing, e-commerce, smart city, Internet industry and intelligent logistics has been reached.

In the afternoon of November 24th, Ma Yun arrived as usual.

What can we bring to our province by holding hands with Ali?

The terms "cloud computing", "electronic commerce", "smart city" and "modern logistics" sound like a bit "tall and up". When Ma Yun used a rhetorical question to say "we can sell American cherries, why not sell Gansu walnuts", it quickly drew the distance between Alibaba and Gansu people.

The sale of Gansu's characteristic agricultural products (000061, stock bar) is a key point of this cooperation.

The cooperation agreement clearly stated that Gansu local enterprises should be supported by Ali platform to expand the market, increase support for Taobao's "special China Gansu Pavilion", give full play to the advantages of Gansu's agricultural product resources and the advantages of Alibaba's e-commerce platform, and promote the development of rural e-commerce.

What is even more gratifying is that the Alibaba group and the provincial government have reached an agreement to launch e-commerce services pilot projects in counties, townships and villages with conditional conditions in our province. E-commerce, based on the purchase, production and marketing services of e-commerce, penetrate into the rural people, promote online sales of Gansu specialty products, and enhance the visibility of products.

Of course, cooperation projects are not limited to this. "Cloud computing" and "big data" are even more deserved.

Alibaba will work together with the provincial government to promote the construction of cloud computing in Gansu, and give full play to the core technology advantages of Ali cloud computing. It will help Gansu build a high-tech, low-cost, green and energy-saving cloud computing center and jointly promote the construction of the new Silk Road Economic Belt Based on Cloud Computing and big data.

A concrete move is that the provincial government will work together with Alibaba to build the Yintai (020) experiential consumption project integrating online and offline, providing diversified, thematic and experiential consumption formats covering shopping, catering, education, entertainment and leisure, and promoting the pformation and upgrading of traditional business enterprises in Gansu province.

The agreement between the provincial government and Alibaba has even outlined a bright prospect for the future "digital Internet Gansu": it is trying to build Gansu into the next generation Internet gathering area and information industry area.

The two sides agreed that on the basis of the popularity of mobile Internet in Gansu, Alibaba will support the promotion of Gansu's tourism, pportation, medical, education, culture and other fields of electricity, intelligent, wireless, and to carry out cloud computing based tourism, medical and other livelihood areas of big data application demonstration, and promote the pformation of service-oriented government.

Relying on cloud computing infrastructure, nurturing a number of localized software service enterprises to promote the development of cloud computing and big data industry in Gansu, and achieve industrial upgrading and green GDP growth.

How can electricity providers change the lives of Gansu people?

Although e-commerce has emerged in Gansu in recent years, its development momentum is extremely fast.

With the help of various policies and measures, especially after the e-commerce conference in the whole province, the degree of attention and enthusiasm for e-commerce development has been greatly improved.

Lanzhou was designated as the year of e-commerce development in 2014, popularizing and deepening the application of e-commerce, and developing the electronic commerce step by step.

Longnan county has established a special organization and E-Commerce Association, and has formulated the implementation opinions and reward methods for the breakthroughs in e-commerce. Taobao's "characteristic China Longnan Pavilion" has been successfully launched on-line, and the "Cheng county mode" has been approved by the Ministry of Commerce, and the development of e-commerce has been at the forefront of the whole province.

Jiuquan will give full play to the radiation and leading role of the national e-business demonstration base, and strive to cultivate and support the leading enterprises to develop e-commerce.

According to statistics, at present, there are more than 24100 online stores registered in the province and more than 3500 online stores. E-commerce has been expanding continuously in the province's special agricultural products, Chinese herbal medicines, catering, cultural works, electrical and mechanical, petrochemical, building materials and other industries, and the integration with the real economy has been constantly improving, especially the application of e-commerce in agricultural products to maturity.

In the first half of this year, the scale of e-commerce pactions in the Province amounted to 48 billion yuan, an increase of 39.5% over the same period last year, of which the scale of the online retail market was 7 billion 900 million yuan, an increase of 43.6% over the same period last year. Retail sales accounted for 6.9% of the total retail sales of social sales.

From 1 to October this year, the scale of e-commerce pactions in the Province amounted to 98 billion yuan, of which the retail sales volume of 18 billion 200 million yuan exceeded the paction level of last year.

These data fully show that e-commerce is changing the industry form of Gansu's retail industry rapidly and profoundly.

For Gansu, which is located in the remote western region, the accelerated development of e-commerce has brought new hope and strong support for tackling poverty alleviation in the whole province.

With the support and guidance of the provincial Party committee and the provincial government, nearly 80% of the province's online shops are engaged in the sale of agricultural products, including lily, rose, walnut, wolfberry, jujube, Zanthoxylum bungeanum and Codonopsis pilosula, which are mainly exported to Beijing, Shanghai and Guangzhou. The amount of e-commerce pactions of agricultural products has accounted for 65% of the total e-commerce pactions in the province.

In particular, the characteristic agricultural products of some impoverished counties have broadened their sales channels by selling electronic products such as walnuts, Auricularia auricula, soil honey, and other agricultural products.

As Ma Yun said, "a province like Gansu can quickly leap over the IT era into the DT era and achieve leapfrog development. We are optimistic about Gansu.

In the next 5 or 10 years, farmers in Gansu should be enriched to make Gansu's SMEs rich.

In addition to signing a cooperation agreement, Ma also witnessed the opening of Taobao's "special China Gansu Pavilion".

This landmark event fully confirms the development and growth of e-commerce in Gansu, and officially opened a new era of e-commerce in the province.

Gansu's rush to run western e-commerce in the future, e-commerce boosts the pformation and upgrading of Gansu, all of which are uplifting and full of expectations.