Alipay Launched Overseas Direct Purchase And Amazon For "Black Friday"
Black Friday is the second day of shopping in the West on Thanksgiving Day. Some people say that "black" is a great stream of people. Some people also say that "black" means making a full pot. Anyway, for Americans, this is a day to snap up their lives.
Do not think that "black five" must be linked with the night queue, rush to grab goods, and do not think that the major department stores and major brands in the United States will forget the existence of God like "online shopping", not to think that our powerful "black sheep" and "black men" have been injured by double 11. Last weekend, Alipay just joined hands with Neiman, Marcus, Bloomingdale's, Saks Fifth Avenue, Macy's four large department stores and opened the "overseas direct purchase". At 4 p.m. yesterday, Amazon will also take part in online shopping The version of "black five" was brought directly into China, named " Offshore purchase " In addition, a series of comprehensive websites such as Shopbop, 6PM, Barneys, Revolve, and Tory Burch, Kate Spade, Kiehl's and some other brand websites have all appeared in front of us. All kinds of SALE, all kinds of OFF, various discount codes -- an American original shopping carnival, suddenly became a Chinese online shopping feast.
So, just after the rest of the day, the "black sheep" and "the black man" began to act again. They had to do the same as double 11, click the mouse, and wait for the receipt.
Because hand in hand Alipay With the opening of "overseas direct purchase", Chinese consumers can see a welcome page of Chinese in the US official website of Messi department store, and click on "continue shopping" to start a joyous shopping trip.
"Last Wednesday, I stepped on the official website of Messi department store, and the promotion of black five" has been completely rolled out. Last year, "black five", she bought many things for her friends. This year, she is ready to do it herself. At noon yesterday, she was ready to start. "I saw a jelly bag of Furla, the original price is 909 yuan, the price is 682 yuan, and the discount code can also play 25% off, only 511.5 yuan. This price is equivalent to about 50 percent off of the domestic counter price. In the year of the year, a pair of Steve Madden lazy shoes were placed in the shopping cart. Although there is no discount, the original price is more than 300 cheaper than the domestic price, and it can also be 25% off by discount code. Why is the original price of Steve Madden much cheaper? Because the price is of course the advantage of being a native product of the United States. On the official website of Messi's department store, such as Michael Kors, "local products" is also quite attractive.
When you pick up the goods and place them in the shopping cart, they will arrive at the critical moment. The page will automatically jump to the Alipay login page. Just like shopping on Taobao, log on to your Alipay, fill in your personal information and receiving address, and finally have a form to confirm the order information, including the unit price and total price, the overseas consumption tax, the international freight, and the advance Chinese entry tariff. The small year said, "I reckon that entry tariffs account for about 13% of the total commodity price. This is acceptable. However, 99 yuan international freight is beyond my expectation.
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This year's "black five" is different from the past. Retailers in the United States have been watching the pocketbooks of Chinese consumers and trying to expand the influence of "black five" to the Chinese market through online shopping. Kent Anderson, President of Messi's department store, said Messi department store has selected about 100 products to be sold in China as part of the "black five".
This year is the first time that Alipay needle blended in the "black five". Therefore, the efforts of the local tyrant to dump the red envelope are also very great. In November 24th ~12 1 activities, we invested 60 million yuan in the red cash package. Yesterday, reporters on the "Alipay overseas direct purchase" web page to see that all the red packets have been marked "grabbed".
In addition, before the attack of "black five", Alipay official also released seven overseas websites that must be discounted. According to the list, besides clothing shoes and hats, there are daily necessities, accessories, watches and other products, many of which are over 50% from commodity discounts.
In addition to the more convenient payment, the Alipay overseas direct purchase service has increased significantly in terms of logistics delivery time than the traditional Hai Tao. The time has shortened from the past one month to the current 10~12 working days. Alipay will cooperate with Alibaba Group's rookie network to help overseas shipments in the US's cargo distribution center. According to the rookie network, the company has set up many warehouses in the US duty-free States and partners to support overseas direct purchase businesses.
In recent years, Hai Tao has attracted many domestic buyers. Hangzhou, Ningbo and some other two or three line cities have been growing rapidly. Public data show that in 2013 alone, the consumption of Chinese consumers on overseas websites reached $33 billion. In 2012, Alipay released consumer data from Hai Tao users. 2012 of Zhejiang's consumption accounts for 18.6% of the national share, up 142% from the same period last year, and the average consumption per capita in the province is 2479 yuan, ranking the first in the country.
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