Fashion Promotion: Let Creativity Make Money For You.
Customers only plan to buy a product, can they find ways to buy more for them? For many industries, this is not difficult.
This sales promotion method is very common in the clothing industry. The only drawback is how to prevent the salesperson from encouraging the customers to spell the order during the process of operation.
However, if the second products are required to be the same as the first one in the sales promotion rules, the possibility of the owners' making the list will be effectively controlled.
One way to increase sales is to get customers to buy more, the other way is to make customers buy more.
But to encourage low-end consumers to buy high-end products, it seems to be an easy problem. If we sell special products to high-end products, we will undoubtedly degrade high-end products.
On the basis of adhering to the price of high-end products, the promotional activities we can choose are product upgrading, the original price of high-end products is 800 yuan, and customers are now planning to purchase 400 yuan products. So long as customers are willing to add 200 yuan, they can purchase 800 yuan products.
An increase of 200 yuan on the basis of 400 yuan seems to increase too much money, and high-end products have not made special promotion, in fact high-end products only sell 600 yuan price.
such
Promotion form
Control should be given, that is, the quantity of high-end products purchased by each customer limits the customer to experience high-end products, rather than special sales promotion for high-end products.
Some customers are not yours at all.
Target customers
No matter what activities you do, either he thinks your price is expensive or not, or he doesn't see your products at all, but now that customers are attracted into the store, we have to find ways to let customers stay in the store for a longer time.
Setting up some game activities in the store, or distributing some food, is a way to increase the customers' staying time.
Many stores like to do sweepstakes, but how to draw sweepstakes are also very knowledgeable. The traditional scraping card raffle can only make the raffle customers happy, and the music alone is not as good as the music. New raffle forms throw away the lucky draw box and switch to the big turntable. Although the cost is increased, the big turnaround lets some customers who do not buy start to watch, and gives advice to the players who play the turntable.
The era of entertainment marketing has arrived. It's time to add a little laughter to the store.
In the light of
Regular customers
What have we done in promoting sales? Referring to the introduction of old customers, this is a big question. The relationship management of old customer care files, affiliate marketing, emotional marketing, database marketing, all kinds of foreign customer care relationship management will be put on the agenda.
The real estate industry has produced a lot of advertisements in the newspapers: as long as the old customers introduce new customers, they sign the contract successfully.
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