The New CEO Is Highly Praised And Gucci'S Performance Is Expected To Improve.
Citigroup luxury analyst Thomas Chauvet said in a report that he expects Gucci's new design to ensure that the brand's promotion strategy a few years ago "more dermis / no logo, less Canvas / logo", and "two years of sluggish growth and 5 quarter flat or disappear trend" strategy can drive the sales to accelerate again.
We expect business interruptions to be minimal in the near future.
Thomas Chauvet predicts that Gucci will get a "moderate improvement" in the fourth quarter: a 1% increase over the past two quarters.
The bank estimates that the Gucci brand will account for about 35% of Kai Yun group's sales and 60% of the group's operating profit in 2014.
He also publicized the tenure of Marco Bizzarri in Bottega Veneta as "one of the best growing stories in the luxury industry in the past ten years."
Decision making is a long time, Di Marco and
Giannini
Gucci has been in charge of a whole era, pushing it to a new level.
Business Manager
The departure is very natural, and the brand continues to maintain.
Gucci is one of the most prominent luxury brands.
This will benefit from new ideas and new vitality.
Luxury goods
The key to staying alive is to continue pformation.
Marco Bizzarri is a proven team builder and a very good manager.
He can take over the great job. Patrizio has completed in Bottega Veneta and pushed the brand to a new level.
We expect him to do the same thing in Gucci.
Because it's Bizzarri, we need not worry that brands will become radical.
Exane BNP, managing director and director of luxury banking at Paris bank, said Luca Solca.
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In addition to succession planning, the exit of Giannini and di Marco will cause other problems, and their exit seems to be less voluntary.
There have been rumors for more than a year, two people are leaving, but they and executives of Kai Yun group have denied.
It was not until last Friday that the announcement made many people even caught up in the company. According to Giannini's interview with foreign fashion media WWD in May, she just renewed her contract.
Giannini and di Marco just returned from Japan and Russia, ending a year's trip.
When he left for Tokyo in November, di Marco once said that Gucci worked hard on the correct track of repositioning to enhance its competitive edge.
At that time, Di Marco and Giannini reiterated that they did not plan to go elsewhere, at least in their own will.
"To tell you the truth, I don't know what else I can say, because it's a rumor that started a while ago.
To tell you the truth, what is the reason and why? Because sales have been slowed down, "Di Marco replied to WWD at the time.
"Based on the financial results just now, there are also enterprises that believe that management should be changed every three minutes."
However, it is also speculated that Giannini will not leave before the April Milan international furniture and design exhibition.
Perhaps Kai Yun group has lost patience. Gucci's continuous decline has become an important issue. Not only Gucci is the largest single business of the group.
In addition, the group also faces other portfolio problems, such as Puma.
Frida Giannini joined the open cloud group for more than 12 years. In 2004, she became the director of leather design. In 2006, she was appointed as the sole creative director, Fran ois-Henri Pinault, chairman and CEO of Kai Yun group, thanking her for her "extraordinary enthusiasm, dedication and contribution to Gucci".
He stressed that the creative director for nearly ten years was "a great achievement."
Pinault also thanked di Marco for saying, "during his tenure, the great achievements of Gucci brand proved his success.
His strategic vision, passion, dedication and charisma are the key to Gucci's achievement today.
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