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    Dragon Love Knitted Rib: Innovation And Win Win

    2014/12/20 21:00:00 10

    Dragon Love Knitted RibMarketing StrategyRib

    Zhejiang Shaoxing longai Knitting Co., Ltd. is a newly developed rib knitting enterprise of modern knitting flat knitting machine. The company mainly produces T-shirt collar, flat knitting rib and round machine rib.

    The company relies on product quality advantages to deal with market competition, individualized competition to deal with homogenization competition, value competition to deal with price competition, and strive to find new market highlights with excellent and new products.

    In the first half of this year,

    Zhejiang

    Shaoxing longai Knitting Co., Ltd. basically completed the company's predetermined economic indicators, and the economic returns were basically the same as that of the same period last year.

    In the second quarter, production and sales increased slightly compared with the first quarter, while the overall profit increased by 2%, but sales profit margin declined slightly.

    Catering to market production in an orderly manner

    Since 2014, the domestic textile market has been in a doldrums, and exports have been seriously hampered. The domestic market is slowing down, and the growth of consumer consumption has slowed down. The decline in product prices, the reduction of corporate profits and the deterioration of business efficiency are all the difficulties that knitted rib enterprises have to face.

    At the same time, the raw material price of yarns is unstable, which brings many uncertainties to the development of enterprises.

    Long AI Knitting Co., Ltd., in the face of difficulties, fully utilized the power of peacetime savings and achieved steady development in adversity.

    The company arranges the production tasks according to the requirements of the customers. The production is mainly based on long and large orders, supplemented by short and short lists, giving consideration to the needs of different customers and keeping the production at full load.

    At the same time, we should constantly strengthen equipment management, reduce labor intensity, pay close attention to product quality, and implement quality tracking and monitoring in an all-round way, so as to further improve the overall quality level of products.

      

    Knitted rib products

    Bring forth the new through the old

    Long AI Knitting Co., Ltd. has taken measures to adjust the product structure and make further processing of products, so as to actively respond to market changes.

    Reduce the market share of newly processed products and low value-added products, and increase the market share of high value-added products such as knitted rib finishing products.

    In addition, the products produced by enterprises in the past are single varieties and large batches. Although they are more convenient and convenient for enterprises to manage, they lack market competitiveness.

    Now companies are changing strategies to produce products of multiple varieties, small quantities and quick delivery to adapt to the current market.

    To occupy a place in the market, we must first improve the technological content of products, actively develop and launch new products with market demand, and win the satisfaction of customers with the value of products.

    Even in a difficult environment, people's demand for dressing still exists. Therefore, continuous innovation in product quality, appearance and environmental protection can enhance the core competitiveness of enterprises with excellent products and enhance the ability of enterprises to cope with the market.

      

    Achieve "

    staff

    Win win with enterprises "

    Due to the continuous increase in labor costs in recent years and the great demand for labor in the textile industry, enterprises are faced with a lot of pressure to recruit workers.

    In order to prevent enterprises from "labor shortage", they can not recruit employees who can satisfy the needs of enterprise operation or "recruit, enter and remain".

    The company continuously improves the wages of its employees, and takes the "win-win situation of employees and enterprises" as the starting point, and persists in the idea of increasing employees' income so as to promote the healthy development of enterprises.


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