Lin Dan Signed Yonex, And Lining Made A Slight Response.

The signing ceremony of Lin Dan, who has been postponed for a long time and the new sponsors, has finally been settled. Yesterday, at the Beijing University of Technology gymnasium Lin Dan won the Olympic champion in 2008, Lin Dan officially announced her popularity with Japan. Badminton brand Yonex signed.

For Lin Dan, the main sponsor of the national team, Li Ning Co, has signed a new brand by itself. Lining Yesterday, the company issued a statement on the signing of a sports brand by the national badminton team, declaring only two sentences: "Lining, as the long-term partner of the pingpong feather center, is the only designated equipment sponsor of China national badminton team. We will continue to support China's national badminton team. "

　　 Special conference venue Lin Dan signed a new brand with high profile.

Yesterday, Lin Dan deliberately selected the venue at Beijing University of Technology gymnasium, which has a special significance for Lin Dan: in 2008, he got the first Olympic champion in his life here. In 2013, it was also here that Lin Dan joined Xie Xingfang in the marriage hall.

At the North University of technology, Lin Dan achieved his two leap in his life. This time, Lin Dan and Yonex have chosen the press conference here. It seems to be telling people: he jumped out of the shackles of the national team and signed a new sports brand in his personal capacity, which is another leap in his life.

For this "crossing", Lin Dan did not hesitate to mention the hardship: "now it is an incredible thing to promote this cooperation. We will continue to coordinate in the competition, and many things need to be taken step by step. I am looking forward to being supported by fans and media in such a new cooperation, and the athletes are very unlikely to walk this step. Easy. "

Yesterday's press conference, Lin Dan compared the first two "leaps" - the difference between the Olympic champion and Xie Xingfang who held hands: "when the bride's hand is drawn, it will be more intense, because if the 08 Olympic Games lose, we can still strive for 2012. But if the wedding is not done well, it will lose too much. "

Although he did not talk about the significance of the third "leap", Lin Dan said that this time was the third important thing in his life: "second important things in my life, and Fang Fang (Xie Xingfang) to form a family. The third thing is that when I signed Yonex today and 2008 Olympic Games, I used the Yonex brand racket.

　　 Low profile statement Li Ning Co responded in two sentences to Lin Dan

Shortly after Lin Dan's briefing last afternoon, the reporter's mailbox received the Li Ning Co statement on the signing of a sports brand by the national badminton team. The statement said only two sentences: "Lining, as the long-term partner of the table tennis center, is the only designated equipment sponsor of the Chinese badminton team. We will continue to support China's national badminton team. "

Because Lin Dan jumped out of Li Ning Co's sponsorship contract with the national team and signed a contract with Yonex for a long time, Li Ning Co must have prepared for yesterday's conference of Lin Dan. This seemingly simple and vague statement has been pondering for a long time.

A Li Ning Co middle level told reporters: "Mr. Lining himself is athlete origin, he understands the athlete's situation very much, he once told us repeatedly, do not do the individual propaganda which damages the athlete. Therefore, whether positive or negative, we will not respond to Lin Dan's personal affairs. As a sponsor of the national team, we will continue to emphasize and publicize Lining's brand and products to help the national team achieve better results.

It is Lining's attitude that set the tone for Li Ning Co's statement yesterday: the statement did not mention Lin Dan's name, did not comment on Lin Dan's behavior, but only emphasized Li Ning Co's own rights and interests. The national team only made equipment sponsor, indicating the attitude of Li Ning Co, as always supporting the national team.

Lining's tolerance also touched Lin Dan. Although he had had some criticisms about Lining before, yesterday, Lin Dan expressed heartfelt thanks to Lining: "in order to facilitate cooperation in such a situation, we must first thank Mr. Lining himself. China Badminton Liu Xiaonong, director of the team and ping pong feather center, they all respect my choice very much, and respect their personal future thoughts. Some different treatments have received their support to a large extent. They can promote cooperation and thank them very much.