How Do Sellers Do Year-End Promotions?
At the end of the year, when the volume of traffic dropped, sellers should think of the root causes of the problem. What are the causes? There are four main reasons for the rapid decline of traffic at the end of the year: Double eleven is hot, and two are at the end of the year sales promotion; the increase in workload at the end of the year will lead to a reduction in online shopping hours; many people try to push the things they want to buy in a big promotion holiday.
Therefore, except for the peak days of the festival, there will be a marked decrease in traffic volume.
Although in the end of the year, buyers
Desire to buy
It is lower than usual, but there are also some buyers of the new year's goods. Therefore, it is necessary for the store to sell the special clearance at the end of the year to increase the sales volume. It will be necessary to sell the sale in the store. This will not only enhance the popularity of the store, but also increase the store quickly.
Sales volume
。
Seller to carry out
Clearance activities
First of all, through the trial activities to carry out drainage, followed by a good clearance atmosphere, the two part of the work can make the shop clearance faster.
After a year's operation, the store must have accumulated many old customers. At the end of the year, sellers can sort out these old customers' files, then send text messages one by one or visit them on Wangwang, so that these old customers can feel the sincerity and blessings of the shops, and deepen their impression of the shops.
This is also a good way of marketing.
Shops have been operating for one year, there will be good places and bad places in the year. At the end of the year, they must be precipitated, summarized, summed up the gains and losses of the year, find out the problems of the shops, and then sum up the study and find solutions to avoid the same problems in the new year.
In addition to the old and the new, all the new products or new maps are ready for the new year. At the end of the year, it is a replacement for a year, which requires the seller to prepare for the new year, including the new type of payment, the making of new products, the promotion of new year, and so on.
The new three steps of the shop's new payment, selection and preheating can be completed through trial and promotion. During this period, the new products of the shop will be released for trial activities in the trial customer Union. The new shop will be tested, and the popularity of the activity test and the popularity of the buyers will be determined.
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