BCBG Underwear Designer Yu Xiaodan: The Wardrobe Of A Strong Woman

BCBG is said to be abbreviated from Italian, plated into French after Bon chic Bon genre, plated into English is good style good attitude, and then plated into Chinese: good style, good attitude.

BCBG is actually called BCBG Max Azria, because the last word is not easy to read out at once, and it is directly simplified to BCBG.

There are six BCBG shops on the island of Manhattan. Two are in the upper east side, one on the west, one in the middle city five Avenue, an iron iron area, and a family in Soho, which sounds very good.

In this view of people's face and address depends on the vain age of zip code, BCBG tags should be considered to be quite brand names.

Its positioning is also true, and the celebrities wearing its high speed brands do have absolutely big stars like Shharon Stone, Beyonce and even Anngelina Jolie.

However, if you really go around these shops, you may have paradoxical doubts: it seems not so advanced.

The Madison road in the upper east side is a gathering place for all the top European and American fashion brands in New York. Although BCBG is also on this avenue, it has reached the 66 luxury street and has the most luxurious sections such as Armani and Lang Wan.

From five to 60 street, though many years ago, it has been rated as the most expensive commercial block in the world. BCBG has reached 40 street, at least ten blocks away from Ferragamo and Fendi, and is located directly opposite the public library. There is no decent clothing store around it.

The appearance of the pavement is even worse: besides the five Avenue flagship store, the other ones are either narrow or thin, or keep in an awkward position, not even two decent windows. They are not as bright as several Ann Taylor and J. Crew chains.

Having said so many shops, I really want to say that this brand, like its name and site selection, seems to be a bit too tortuous and uncomfortable.

Although the brand name is French, its style is not related to French style. It is not clear at all. Sometimes it is slightly more deliberately complicated.

At first glance, the mood seems to be especially consistent with some ideal. After trying it on, it will probably end up in the end.

Its high speed brand Max Azria, Max Azria Atelier and the more advanced Herv e L ger ger label label purchased in 1998 are also true.

I don't know if it's in Losangeles. Aria, a brand designer, has a special liking for red carpet. Three brands make red carpet.

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But if it is tempted by the window to walk into the Herv L L ger store, which is only about one bedroom in SoHo Area, it is inevitable that there is a question of "which Hollywood star I know is suitable for wearing this red carpet skirt".

Max Aria, founder, President and CEO of BCBG, was born in Tunisia. He was educated in France when he was a teenager. He later worked in Paris for 11 years, and moved to Losangeles in to open a women's clothing store in 1989 years. After 8 years, she launched the brand named after her name and became an American designer.

Before his name, the brand was crowned with four letters of BCBG, which meant to weaken the designer's brand identity.

This is also in line with his philosophy: "the fashion to provide designers with affordable prices."

To put it simply, he wants to make designers fashionable and popular.

If you look at the print ads and the T fashion show in New York fashion week, which began in 1996, or even glance at the shop, the idea seems to be appropriate.

At one time, I especially liked to go to the front of the shelf to touch the fabric it used. It was really exquisite. There were many new materials that were not seen in other brand stores. Especially, knitted fabrics were very rich and unique, and they were never cheap.

Color, printing or weaving patterns, and even structures, though not "French", may also vaguely see the shadow of Tunisian cultural background, but it can indeed afford the reputation of "designer grade" and is not vulgar.

This is part of the "designer class" problem, which seems to be part of populace.

Price is the best indicator of civilians. This part is not really daunting. Especially in the price reduction season, hundreds of dollars are lucky enough to carry a large package.

Well, this is so good.

But I only bought it for a season five or six years ago, and then I went to the closet again. Why? I just stroll around the shop yesterday and saw a double black and white knitted cotton knitted sweater. The jacquard "crown" pattern is also a double-sided crash.

The design is very cool, and the cloth feels super cool, so I excitedly take it into the fitting room and try it on.

The result was not bought.

This is my most common experience in BCBG shop.

It's not that the fabric is bad, or the pattern is not cool, but the style always feels wrong. So the cool design is put on the conservative or overly decorated style. It always makes you feel so awkward and sorry at the last moment.

But I don't wear the right clothes. There must be women wearing the right clothes.

Always feel fit.

Women should be like this: they should not be too thin or too plump, they are fond of sports and have strong muscles; they often need to face other women or men, and they can never lose to the other side; they often have the need to go directly to a banquet, especially a cocktail party from a company. Such a woman must have some charm, but to put her coat on her body to show strength, or they are most comfortable.

This woman sounds very clear, and we seem to immediately imagine the female managers around us.

But in today's society, do they need to use BCBG style to enhance their image? The pace of life is quickening, the responsibilities of women are increasing, and they are often in combat.

Usually rigid BCBG is too challenging and not easy for women to accept.

Moreover, I noticed that there are many outstanding women around us, though occasionally there is a need to put their clothes on their shoulders to strengthen their shoulders, but in most cases, they are more likely to succeed in a soft posture, because this is their time.

The obscurity they need is not uncertainty, but more euphemism.

They don't read the zip code very much, but they just want to visit the really comfortable shop.