Korean Version Of Women'S Clothing Decoration Techniques

Decoration is a very important link for any shop. So how can we decorate the Korean version of the women's clothing store to attract people? There are many doorways that we need to learn from.

The door of a shop is the throat of a shop, and the passageway for customers to enter and circulate with goods.

The number of doors per day of the store determines the rise and fall of the store.

In order to promote sales, some stores often set up counters at the exit of escalators, with the aim of increasing the possibility of selling goods, but this practice often causes some customers to deliberately bypass the counter and walk towards the counter.

You might as well move the 2 meters away from the counter at the staircase to see the effect. The soft decoration of women's clothing shop is still very important.

The color of women's clothing shop is very particular. Nowadays, many stores pay great attention to the inside of the store.

Some businesses think through psychological tests, for example

Such bright colors will make people in a relatively excited state and arouse people's desire to buy.

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From the point of view, the color of the store interior should be considered in combination with the owner's birthday, the direction of the store and the five properties of the merchandise sold. The attributes of the merchandise should be included in the five categories of wood, fire, soil, gold and water. Then, according to the gueshare of the shopkeeper and the gueshare of the store, the decoration color of the store should be determined in detail. The method is very complicated.

Now, most large shopping malls are equipped with escalators. Please be careful not to turn the escalator to the door of the store. If such a pattern has been formed, it is necessary to use the shelves as far as possible so as to keep the customers from seeing the escalator as soon as they enter the door. This is also the principle of "returning swirling and avoiding direct rush" in the geomancy. Otherwise, the customers in your store are "visiting more and less generously."

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Business circles are generally divided into three categories: mature central business circles, formed business circles and community business circles.

The first category is the core business district of the city, whether it is the city or the outsiders. Generally, the formed business district is a regional commercial office building or development zone. The general customers who are shopping are young people who have a fast pace of life and chase fashion trends. The main consumers in the community business circle are consumers living around the community.

Business circles are subject to various constraints, and their shapes are often irregular. But theoretically, the three levels of the business structure can be represented by three concentric circles of different sizes.

The key is to determine the radius of each level.

Take the shops located in residential areas as an example. Generally, the radius of 500 meters is the main business area, the radius is 1000 meters for the sub business circle, the radius is 1500 meters for third business circles, and the walking time is 8, 15, 20 minutes (see table).

In addition, there are purchasing power outside the business circle, such as mobile purchasing power, special relationship purchasing power, etc., but the proportion is very small.

Of course, the above figures are empirical figures, and the implementation of each specific shop requires first-hand household survey data as the basis for revision.

Because there are different types of shops and different sizes of shops, the radius of business circles will vary greatly.

The accumulation of relevant shops helps to raise the concern of the same target consumers. People will naturally think of this street when they think of buying a commodity, such as Xidan and Wangfujing in Beijing.

Therefore, the choice of similar clothing in a relatively well-known brand of relatively concentrated business district, the consumer's purchase goal is very clear, can not only enhance the image of the shop, but also help to improve store popularity.

According to the different environment, business district and street elements in the city, customer orientation is different. When shops are located, shop addresses should be determined according to the location of customers and brand positioning.

The location of the site should be coordinated with brand positioning, and should not be afraid to follow the opponent, or even unite with the opponent.

It is a good recipe to work together to create a market.

Big cities have more shops aiming at the characteristics of big cities and the shopping psychology of consumers: big cities have many stores and rich information, and consumers prefer to buy similar clothing after comparison.

The same brand opens several stores on one street, forming a brand's "big momentum", which strengthens the impression of the brand in the eyes of consumers and increases the probability of paction.

The common way to open shop is to place the wrong place and echo each other.

In a word, terminal shop location is a systematic and meticulous project. On the macro level, the development trend of regional economy, income level, residential area planning and population quality should be considered.

Besides, the character of the road and the configuration of the shop are the components of the "Wang" shop. We should not invest blindly.