China's First Clothing Private Custom Platform E Private Service Line
There was a pile of piles on the desk.
cloth
The tailor made a fine outline of you with a ruler, and the sewing machine on the side of the sewing machine flew quickly.
The scene of tailoring in memory gradually became a treasure in memory when industrialization deepened.
However, people have not forgotten this industry.
When the younger generation, the self seeking middle-aged generation, and the new city of the pursuit of nature go all over the streets to find tailoring shops that can make a good fit, you have to feel the weakness of the old industry facing industrialization.
Recently, an e-commerce platform which can realize the private custom of clothes is formally launched on the e clothing private square.
The platform specializes in professional design and plate making team, high cost performance and professional clothing three cards, according to the size and individual needs of each part of the body, the clothing is customized.
Internet thinking has given the tailor a new life in this industry. At the same time, the existing clothing production and sales mode also usher in a new change.
APEC heads of countries
clothing
Special adviser to plate making division
It is understood that the e private service is jointly built by Beijing silver Darun Technology Development Co., Ltd. with Beijing Institute Of Fashion Technology, Beijing Fashion Designers Association's expert designer and Expert Edition teacher. With the help of Internet and mobile terminals, it provides users with professional version design and precision production of clothing private custom platform.
Feng Li, a part-time tutor of master of Arts at Beijing Institute Of Fashion Technology, is a technical consultant.
The title of "China top ten edition teacher" is the title of Wang Laichun, who is appointed as the 2014APEC head of the world.
In addition, there are many members of the China Fashion Designers Association to provide professional clothing customization services for users.
The reserve of a large number of professionals is mainly used to solve the problems of short time of technology accumulation, lack of accurate data collection, inaccuracy of garment data and defective clothing.
What crowd is private customization facing?
It is understood that the e users are mainly urban white-collar, urban upstart, high grade and personality, and some people with special needs.
"1.77 meters tall, thin.
Buy 1.75 of the clothes, the sleeves are short, buy 1.80, and the clothes are too large.
"Similar complaints about clothes are common in life.
It can be seen that no matter how standard, quality and brand of a finished garment is, if it is not made of tailor made, there will always be some details to be unsatisfactory.
Especially for middle-aged people who are successful in their careers and whose body is gradually gaining weight, a set of specially tailored clothes can cover up the belly and beer belly very well and make people look bloated.
As for the fashion crowd who pursues themselves, it is even more difficult to modify clothes according to individual needs.
Is private customization expensive?
In the mainstream view, private orders always seem to be expensive and expensive. A set of privately made clothes is often used for tens of thousands of yuan.
Then, is the private customization cost of e private service expensive?
As a matter of fact, the establishment of e private service is to break this reciprocal relationship, so that private customization can also be cost-effective.
The train of thought is that the designer and the editor will introduce the original design and modify it according to the user's individual needs.
The production cost is greatly reduced through the form of multi person order.
In simple terms, the more people who like a style, the cheaper the custom price.
For example, during the Spring Festival, "parents used to make clothes for us when we were little. When we grew up, we made clothes for our parents." in the activity, a set of handmade coats with a market price of about 3000 yuan, only 599 yuan for the family price, and a hundred yuan discount for a set of pure cotton knitted sweater.
Private customization has become more popular.
How exquisite is private customization?
The clothes made in E private clothing reflect the details of customization from fabric to style.
A garment from the material to the final completion, about 400 more processes, if manual sewing more than 10 thousand needles.
The time of making clothes usually takes 20 days.
After a customized garment, the customer's data will be saved.
In this way, the next customer will be relieved of the trouble of measuring the volume again.
After uploading the size data and customizing the order, the order information will be fed back to the manufacturer from the platform, and the manufacturer will arrange the production and deliver the goods offline, so as to create a closed loop for the private customization of clothing.
In addition, users can also choose clothes online, place orders, track clothing production, and share and evaluate online.
Internet thinking really applies to the field of costume customization.
It can be said that
Personal tailor
As a representative of the increasingly diversified consumption demand, China's apparel custom enterprises have been determined to stick to stones and cross the river.
The official launch of the e private service will undoubtedly mark a real step towards Chinese clothing private customization.
For hundreds of millions of consumers across the country, the e private service has brought the "luxury industry popularity, tyrant Games" - Private custom into the homes of ordinary people, and has gradually opened up a new era of clothing production and purchase. WeChat search efsifang, focusing on the e public service private public account, can open the custom experience.
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