Jumei.Com Is In A "Fake" Dispute

On the other hand, there are a series of fake commodities, while the other is the continuous decline of business performance. Jumei.com founder and CEO Chen Ou recently announced in high-profile personal micro-blog that the next key business direction will be overseas purchase business, that is, "fast duty free shop" business, hoping to improve users' confidence in the platform. In the internal mail sent to the company's employees, Chen Ou claimed that he was trying to push the market to buy.

However, in the view of Lu Zhenwang, an electric business expert, jumei.com, who is wrapped up in the "counterfeit storm", may be hard to get away with "overseas Amoy" business. What jumei.com needs to do is to optimize itself. Supply chain To minimize the risk of counterfeit goods in order to ensure product quality and consumer experience. In an interview with reporters, Lu Zhenwang believes that jumei.com should cooperate with overseas suppliers to control the authenticity of suppliers' goods as far as possible in order to reduce the counterfeit rate.

Recently, the reporter received a number of complaints, indicating that the products of jumei.com are different.

"I bought Keihl's 500ml cucumber plant essence toner, and it was fake to wipe it on the face." Miss Wang of Hebei revealed to reporters that he bought overseas products on jumei.com website in February 23rd. However, after receiving it, I found it was not the same as the product that I bought in the counter. The bottle body is softer than the counter. Subsequently, Miss Wang contacted jumei.com customer service, customer service said batch problem, which is the same. So Miss Wang opened the package and began to use it.

But when used, Miss Wang found that the smell from the counter was different, but it was sticky on the face and no refreshing in the counter, so once again contacted customer service inquiries. Customer service is still expressed because of the batch problem, and there are differences between domestic and international counter products. "I think they are lying, so they applied for after-sale. The second day, customer service gave me a call to say that the Kaifeng products would not be returned." Miss Wang questioned customer service, jumei.com wrote 30 days Kaifeng can be replaced, jumei.com said, overseas purchase products do not support this service, and firmly called Miss Wang's products are genuine goods.

Because of no return, Miss Wang released micro-blog and posted products and orders. And then, jumei.com related personnel contact Miss Wang, and hope to negotiate the return of products, I hope Miss Wang deleted micro-blog.

And this thing also happened in Liu Li (a pseudonym), its recent jumei.com in the duty-free shops to buy Korea's Guerisson miracle horse oil cream and its products purchased in Korea are completely two colors, the texture is very thin, the concentration is very low, and finally jumei.com in Liu Li wrote the matter after micro-blog negotiations, a refund treatment.

Liaoning's Dai (a pseudonym) bought fake Arden green tea perfume in May last year. The outer package is written in the United States of origin, but the bottle is written in France, and the perfume is pungent. And customer service insists that it is produced in the United States and filled in France before such a situation arises. Finally, Miss Dai got twice the indemnity.

On the above, jumei.com's relevant responsible person said, jumei.com's fast duty free shops are directly docking with manufacturers, some foreign countries have warehouses, suppliers will be directly sent to the country, so it will not be fake. "Cosmetic products are quite special. Some consumers are more sensitive to cosmetics, and sometimes they are fake because of their allergy after use."

Jumei.com, known as "China's largest authentic cosmetics group buying website", has been one after another in recent years. Fake crisis Repeatedly questioned by consumers.

In March 4, 2013, Ms. Lee of Shanghai exposed the disfigurement of Clinique butter purchased in jumei.com, causing jumei.com to suffer an unprecedented credibility crisis.

By July 28, 2014, Jumei.com Two months after the listing, the media revealed that jumei.com supplier "Xiang Peng Heng Ye" sold counterfeit clothing and watches on multiple e-commerce platforms through forged letters of authorization and customs declarations and other related documents. In addition, jumei.com was also brought to court on suspicion of financial fraud and investors' undisclosed information. Jumei.com confessed to counterfeiting and cut down the luxury sector.

Because of the frequent occurrence of the "counterfeit storm", the transformation of jumei.com's operation mode has been put on the agenda internally. After the three quarterly bulletin meeting, Chen Ou said that jumei.com will eventually sell most of its cosmetics to self marketing. In September 2013, jumei.com began the transformation. Such a change has caused panic among the capital side, causing jumei.com to be attacked by "American vultures", and a number of law firms launched a class action lawsuit.

In January 6, 2015, a netizen claiming to be a former jumei.com employee broke the news in Tianya community, saying that jumei.com's big name cosmetics came from a Shanzhai professional place in Guangdong. The proportion of counterfeit goods was as high as 90%. The post also showed some purchase orders for jumei.com cosmetics. The mail also revealed that the United States suppliers smuggled 20 million cosmetics and were seized by customs. Then jumei.com's warehouse was sealed up. In response, jumei.com stakeholders said in an interview with reporters that the incident was completely false.

In fact, jumei.com has never stopped fighting against counterfeiting. In 2013, jumei.com initiated the establishment of the Authentic Cosmetics Alliance, and launched the anti-counterfeiting code system, and signed the "China cosmetics electricity supplier real union alliance self-discipline initiative".