Brief Description Of Distribution Mode Of Clothing Shop

As a new sales mode, online agency agency sale has gradually developed into the main business mode of the seller in a full-time and part-time shop. In recent years, it can be said that it is a very good choice.

The advantage is that it does not consume much of itself. capital Hoarding goods, it does not take much time and effort to find the source of goods, check the quality, take pictures, only need to sell their work well, can easily be a good shop owner, realize the network to make money.

The mode of operation is: seller Apply for a sales agent's qualification as required. agent After the sales agent is qualified, the wholesalers' pictures and instructions will be sold in their online stores. When customers purchase, they will notify the wholesalers to deliver the goods directly to the customers' hands.

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For the top fashion brands, any way of publicity is not comparable to opening their own stores or flagship stores, so that consumers can have the most direct experience of brands. This kind of "location view" is not only suitable for the international brand, but any shop is facing the pain of site selection.

The correct choice of a store is the first requirement for making a profit. A shop with a very good business item, if it chooses the wrong store address, will affect the thriving business. In particular, with the growing popularity of entrepreneurship, there are more and more people who want to invest in small businesses. But opening shop is not as simple as "spring sowing and autumn results", but involves many aspects such as site selection, financing, purchase, sales and so on. Location selection is the key first step.

There are generally three kinds of shops: the first is the mature central business circle; the second is the formed business district, which is adjacent to large residential areas or employment centers, attracting large number of employment business office buildings or economic development zones; and the third category is the interior of residential areas. So, how should the clothing store be located? After a survey of the business district in Beijing, many people confided such secrets.

First of all, we should select lots of spontaneous market segments. In a long-term operation, a street market will spontaneously form a "centralized market" for selling certain commodities. People will naturally think of this street when they think of buying a commodity, such as Wangfujing in Beijing. In this regard, we should give full consideration to the flow of people around us, the traffic situation and the surrounding residents and units. For the entrepreneurs of business shops, the "passenger flow" is "money flow", and do not choose to be in remote areas because we are afraid of competition. In fact, business district shops are more concentrated, but help to gather popularity, but we should pay attention to the problem of dislocation. In this way, it is very easy to borrow the popularity of the entire business circle at close range. Besides, there is a constant guarantee of the flow of people.

Secondly, we should choose the storefront with advertising space, some shops have no independent facade, and they will lose their independent advertising space before the shops, which will also make you lose the space of marketing wisdom before you shop, and also have the sense of "big money", that is, store the shop near the famous lock store or strong brand store, or even open it next to it. Another key problem is to pay attention to the cost performance of rents. Different geographical environment, traffic conditions, the structure of the storefront, the rent will be very different, sometimes even more than a dozen times. For entrepreneurs, we should not just look at the superficial price, but also consider the cost performance of rents.