Putian's Footwear Industry Is "Running"

Recently, the workers of Putian Xinlong shoe industry Co., Ltd. are busy, and they are intensifying production of orders for sports shoes such as PUMA. As a member of the first phalanx of Putian shoe enterprises, Xinlong produced about 8 million pairs of shoes in 2014, because the number of orders was adequate, and its tax increased from 20 million 840 thousand yuan in 2013 to 56 million 410 thousand yuan in 2014.

The amount of tax increase is more than that of Xinlong. According to the statistics of tax department, the number of tax paid enterprises in Putian has increased to 7 yuan from 30 million in 2013 to 10 in 2014. The number of enterprises exceeding 50 million yuan increased from 2 to 6, and the old brand shoe enterprise of NIKE brand OEM has exceeded 100 million yuan. Behind the growth of the tax amount is the counter trend growth of orders and output value. Putian Footwear Association Secretary General Wang Dechun said.

Statistics show that in 2014, Putian's 229 shoe manufacturers above Designated Size realized output value of 51 billion 588 million yuan, up 13.9% over the same period last year. The industry generally believes that the main reason for the rapid growth is that after the transformation of industries such as Guangdong and Dongguan, a large part of shoe orders were transferred to Putian, while local shoe companies seized this rare opportunity.

"To seize opportunities is mainly due to high quality standards and gradual improvement. Industrial matching " Gong Feng, director of the economic operation section of Putian economic and Trade Commission, said that the footwear industry in Putian had absorbed the strict quality standards of Taiwan factories from the beginning. Shoemaking process The level is among the best in the industry and has just been rated as a national demonstration area for the quality and safety of exported industrial products. Shoe upper Shoe sole processing and other industries are relatively adequate, only more than 1000 shoe processing enterprises, so after receiving orders, we can quickly organize production, so that customers can place their orders in Putian confidently.

"From the perspective of enterprises, only by persisting in running factories and managing steadily can we get opportunities." Yao Jinhai, chairman of Yifeng footwear industry, said that his company had been founded for 20 years. Although the situation was tense in the past few years, it did not blindly change careers. "Last year, about 6000000 pairs of shoes for OEM production in Europe and the United States grew by 20% over the same period last year. From the order this year, it can still increase by more than 10%.

In the face of unexpected opportunities, the footwear industry association and other industry platforms also played a role. It is understood that last year, an enterprise received 100 thousand pairs of shoes orders, due to unexpected reasons can not be completed on time, if the time of delivery is not defaulted, the last 8000 pairs of shoes can only be transported by air, and the freight rate is 20 times as much as shipping. "Enterprises to the Association for help, we released information, dozens of enterprises are willing to help production, and finally choose a cooperation, ahead of schedule to complete the task." Wang Dechun said that there were few exchanges between enterprises in the past. In the future, we should vigorously promote the vertical integration of industrial chains and horizontal collaboration among enterprises.