• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Department Stores Let Crowdsourcing Solve The Most Extensive Problems.

    2015/4/25 12:58:00 30

    Department StoresCrowdsourcingInterest Relations

    The department stores must carry out the differential revolution, especially with the network, which is very different. Otherwise, the physical shop only has the significance of the exhibition room. "At the same time, the price is also a factor," Zhang Chuan said. "Because of the rent, manpower and other problems, the same clothing department stores may increase the price by more than 8 times, which leads to the department store still has a certain business, and because of various cost problems, it forced consumers away."

    As consumers become more and more intelligent, he will vote with feet, go to the physical store to try them on, record the models, and place the order online after returning home. So the exhibition room effect is not caused by the invasion of the Internet or mobile devices, but it is essentially a physical store's own problem.

    After differentiation, department stores must start to train a new generation of customers, because today's traditional department stores are almost all for those middle-aged and old people who are of some age, so in a few years, when the core customers of department stores withdraw from the stage, and at the same time, enterprises do not breed new customers, then the department stores will go to the end.

    Now the trend is that after 90 and 00 are now more and more in front of us. Their purchasing power and purchasing intention are very large, but we also find that their ratio to department stores and supermarkets is not high.

    They will definitely go to cinemas, cafes, restaurants and so on, which are important places and components of the experience economy.

    Different from shopping. Shopping It can be on the Internet, and cinemas can provide the experience that a movie can't enjoy at home: they will watch American drama at home, but the movie will go to the cinema, the cafe and the restaurant are the same -- all belong to only in a specific place.

    "Therefore, department stores must transform, and the experience we have seen is that department stores must come out from the three words" selling things "to provide experience and provide the environment where only on-site participation can be made. Therefore, in the future, department stores may no longer be department stores, but theme experience houses and experience centers. Experience shopping mall " Zhang Chuan Express.

    As a result, the word "user experience" must enter the transformation strategy of department stores. "One day, you will find that in the shopping mall, what you sell is completely non standardized, differentiated things. This kind of thing may be limited, or even offline, so that consumers can enter the store instead of searching the Internet." Zhang Chuan said.

    The department store industry should never try to solve the demand that can be solved online, it must bring something that is not available on the line, but the price can be accepted.

    If the traditional department store is "80% shopping + 20% experience", now we must reverse all this, let consumers "80% + 20% shopping", and these 20% shopping, not even the traditional Zara, UNIQLO, but those very exquisite, unique things - must be online can not buy, can not experience.

    "The department store industry, and even the retail industry, should not be entangled in how to reverse the trend of the Internet, because you can't do it at all. The core of the Internet is" low cost "and" standardization ". Then the department store industry must make a new path to bring different things to customers through differentiation, and as long as you can provide differentiated experience, you can not only survive, but also live very well.


    • Related reading

    Spending Is Technology! Teach You To Pay For Channels

    Project Finding Funds
    |
    2015/4/24 13:28:00
    19

    Xiamen Garment Industry Joined Forces To Integrate Resources To Seek Greater Breakthroughs

    Project Finding Funds
    |
    2015/4/23 10:27:00
    70

    Quanzhou Textile Footwear Industry Needs Credit Protection

    Project Finding Funds
    |
    2015/4/22 22:08:00
    25

    Semir Apparel Is Planning To Acquire Internet Projects.

    Project Finding Funds
    |
    2015/4/15 19:56:00
    82

    Xinjiang Intends To Undertake 50 Textile Industry Pfer Projects

    Project Finding Funds
    |
    2015/3/30 21:15:00
    29
    Read the next article

    Thinking Of The Internet After The Transformation Of Commercial Real Estate

    Online and offline integration should be the standard of future business. Traditional business relies on location to intercept natural flow, so location is the first element, but the Internet has reversed this form.

    主站蜘蛛池模板: 中文字幕热久久久久久久| 国产区在线视频| 亚洲欧美成人在线| 97欧美精品激情在线观看最新 | 激情六月在线视频观看| 好男人资源在线www免费| 免费看一毛一级毛片视频| 一区二区三区在线免费| 粗壮挺进人妻水蜜桃成熟漫画| 孩交精品xxxx视频视频| 免费不卡在线观看av| 99精品视频在线在线视频观看| 浪小辉chinese野战做受| 国产黄三级三·级三级| 亚洲最大看欧美片网站| 女人隐私秘视频黄www免费| 极品丝袜乱系列全集阅读| 国产成人久久久精品二区三区 | 久久久久无码精品国产| 色欲香天天天综合网站| 成人综合激情另类小说| 六月婷婷综合网| 99热在线免费观看| 欧美日本韩国一区二区| 国产成人综合日韩精品无码 | 啊轻点灬大ji巴太粗太男| 三级黄色在线视频中文| 狠狠躁夜夜躁av网站中文字幕 | 欧美xxxxx做受vr| 国产大片www| 中文字幕久久久久| 瑟瑟网站免费网站入口| 国产黄色一级毛片| 亚洲AV成人片无码网站| 色狠狠婷婷97| 天天躁狠狠躁夜躁2021| 亚洲图片中文字幕| 麻豆国产精品va在线观看不卡| 成年人在线免费| 亚洲美女视频免费| 天天影视色香欲性综合网网站 |