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    The Fashion Brand Is Listed In Shanghai And Is Committed To The International Market.

    2015/5/11 10:24:00 35

    SingerFashionBrandBrand Image

    Shenzhen

    Grace

    Fashion Limited by Share Ltd is listed in Shanghai, employing many supermodels to put on fashion shows at Shanghai Stock Exchange.

    The model in a fashionable dress shows a new dress in the trading hall of the Shanghai stock exchange.

    Since its inception, the company has always focused on the two highest value-added endpoints of the women's clothing industry chain, namely, design development and terminal marketing, to develop a complete production and supply system.

    In recent years, he has maintained steady growth in operating performance.

    In 2011, sales revenue was 499 million yuan, sales income was 599 million yuan in 2012, sales income was 710 million yuan in 2013, net profit was 137 million yuan in 2013, and net profit was 139 million yuan in 2014.

    The brand of ELLASSAY is a famous brand of high fashion, which embodies the unique personality of modern urban women.

    In 2013, WITH launched the online brand "SONG", aiming to build the leading brand of online women's wear.

    "ELLASSAY" (Ge Lisi)

    Brand style

    For "fashion and elegance", implicit and unspoken, it expresses a kind of understanding of life.

    The "ELLASSAY" brand is located in modern urban women, which embodies the concise and capable workplace, and also explains the femininity and beauty, independence, elegance, taste and femininity.

    Leading product design and R & D level is one of the core competitiveness of brand women's clothing.

    As of the end of 9 2014, the company has 111 design and research teams, which can effectively grasp the trend of fashion trends and enable consumers to get a better experience.

    In July 2009, she became the "Chinese women's clothing color research and development base" issued by China Fashion Color Association.

    In order to continuously enhance the design and research and development capabilities, the company has continuously strengthened its cooperation with external professional organizations, and has hired consultants from France, Italy, Korea and China Taiwan to assist the company in improving the quality of the R & D team and enhancing the brand image.

    With good cooperation in teaching, scientific research, technical training and personnel training, George and Beijing Institute Of Fashion Technology, Shenzhen University, Tianjin University of Technology and other institutions.

    With the combination of direct distribution and distribution, the company has been developing the national marketing channel, and has always been paying attention to the quality of the channel while opening up new stores.

    At present, the company has 361 sales terminals covering all the major cities in the country, and most of its stores are located in the core business circle of the city.

    Xia Guoxin, chairman and general manager of Shenzhen's Limited by Share Ltd, said: "the strategy at this stage is to concentrate on the single brand and resist the short-term temptation of many brands.

    Multi brand strategy is an alternative way, but the development path of many brands will not be the same as other brands, the premise is that it does not affect the main brand. "

    Xia said that the first important thing in fashion brands is creativity, and the second important thing is creativity.

    From product design to commodity management, terminal services and vision, brand communication, creativity is everywhere.

    Dare to be the first in the world is to dare to think about what others did not expect, and dare to do what others have not done.

    Don't be afraid of making mistakes.

    Our French design consultant, nort, also said: "fashion is changing with lifestyle changes." mobile consumption is the new fashion in the future.

    Dare to be the first in the world is a spirit of innovation. We need to boldly decentralization and let us give up the stage to talented people.

    Being a world influential Chinese fashion brand is the cause of George's, which is a big undertaking and takes time, but we are determined to work hard.

    The fashion industry is very large. Three of the top ten fortune lists in the world are fashions.

    A big enterprise is a big industry. But how big a business can be depends on itself.

    It is our three magic weapon to make the best of the world and create a happy organization and share the big cake. If we make good use of them, we will create a brilliant career.

    But with the rise of Chinese culture, I believe there will be a number of influential countries in China.

    Fashion brand

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