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    To Open The Cloud, We Plan To Recruit Troops And Continue To Protect The Environment.

    2015/5/23 20:19:00 24

    Open CloudEnvironmental ProtectionBusiness Strategy

    according to

    kering

    The official website shows that the group has some specific indicators for the strategy of sustainable development: by 2016, the use of PVC will not be released in the production of incineration, and the dioxin PVC will be released; all the suppliers of raw materials are environmentally friendly; the purchase of rare and precious fur will not damage the natural balance of the local environment; the adoption of the method is the third way of humane collection.

    To achieve these goals, Kai Yun also set up 15 people at the group level.

    sustainable development

    Department head Marie-Claire Daveu was previously a sustainable economic expert for the government.

    "Luxury brands have been playing the role of (Sustainable Development) responders, but now they need to switch roles and become innovative leaders to solve a series of problems such as sustainable supply chain."

    Daveu said.

    Nevertheless, the "

    environmental protection

    "Superman" is not satisfied with its job, but its Gucci, Bottega Veneta, Yves Saint Laurent and other brands opened its first quarter earnings in April 21st.

    It depends on the recent decline of the euro. The group's total revenue reached 2 billion 650 million euros (about 17 billion 620 million yuan), an increase of 11.4% over the previous year.

    However, if the activities such as positive exchange rate impact, acquisition and sale are removed, the sales increase will be -0.6% in real terms.

    The group's cash cow Gucci experienced a 7.9% drop in its first quarter revenue after its January experience in the field.

    Related links:

    Burberry said that the main driving force for growth this year came from investment in retail and electricity providers, as well as core products including camel windbreaker and cashmere scarves.

    Burberry CEO Christopher Bailey said: "in today's challenging external environment, our global sales team will pay more attention to our core business, including brand proud British original product development, and expansion of online and offline product integration.

    "In the early part of this year, we found that instability is growing in some markets.

    Against this background, we will continue to make use of our existing channels, geographical and product advantages to flexibly manage our business and create long-term value for our shareholders.

    Burberry has raised its annual dividend from 10% to 35.5% per share. "

    Last year, the long Hongkong protests led to a setback in many luxury retailing businesses, and Burberry was one of them.

    At the same time, the weakness of the euro led to the spread of the "gray market" trade. The intermediate chamber of Commerce went to Europe to buy luxury goods at low prices and returned to China for the two sale.

    In addition, the Chinese government's suppression of vanity consumption is also an important reason for the decline in the performance of luxury brands.

    London's early trading, BRBY shares: -5.37%, BURBY shares: +0.02%, plunged 4.2%, the largest decline since October 15, 2013.

    At that time, Burberry announced that CEO Angela Ahrendts, which had pformed the brand to sexy and modern fashion, has switched to Apple, and its chief designer, Chris Bailey, will replace it.

    At that time, retailers generally believed that this kind of creative and core management of the two functions merged into one position is quite bold.

    Judging from Wednesday's share changes, Bailey's performance in the company's performance for one year has not been satisfied with market satisfaction.

    Although this year's earnings are in line with expectations, investors are concerned about other parts of the result.

    Mike van Dulken, head of research at Accendo Markets, called it an "unexpected early warning."

    Hargreaves Lansdown financial analyst Keith Bowman said: "the earnings forecast for the new financial year at the top of the company is disappointing and is expected to be affected by exchange rate resistance.

    There is also an early warning of future prospects, emphasizing that uncertainty in some markets will increase. "

    "Japan's licence expiry also has an impact on this.

    In the second half of fiscal year, Chinese consumers' demand for Burberry products is slowing down, and it is expected to lead to a slight decline in 2016 annual performance.

    Keith Bowman added.


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    Read the next article

    Burberry Shares Face The Most Serious Slide

    In terms of core strategy, Burberry said that the main driving force for growth this year came from investment in retail and electricity providers, as well as core products including camel windbreaker and cashmere scarves. Next, let's take a look at the detailed information.

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