Clothing Enterprises Make Brand Promotion, The First Choice Of The World Clothing Shoes And Hats Net.
Clothing enterprises do brand promotion, industry
Portal site
Is the first choice, which is generally recognized in the current situation.
The world clothing shoes and hats net is our clothing industry portal website, and is also the most influential industry portal website in the same industry.
June 2009
Chinese brand advertising expenses
The media category analysis shows that the brand advertising expenses of portals account for 55.4%, which is absolutely advantageous; according to the survey conducted by iResearch AI in April of April in regard to the global users' trust in various kinds of advertisements, the proportion of Internet users' trust in well-known websites is as high as 13%, and the proportion of trust is as high as 57%. The well-known websites are ranked second by the netizens' trust level, ranking only behind the recommended content of the first ranking acquaintances.
By comparison, the proportion of Internet users' trust and trust in TV advertisements, newspaper advertisements, magazines, broadcasters and outdoor advertisements is 8%, 53%, 7%, 54%, 6%, 53%, 6%, 49%, 5% and 49% respectively. In the first half of this year, China's Internet survey carried out statistics on the scale of China's advertising alliance market revenue, and the annual data were compared. In 2009, the income increase of 2008 was 17.5%. This shows that more and more enterprises realize that low investment and high income are the unparalleled advantages of traditional media advertising.
It is the most direct and effective way to brand portals.
Clothing brand promotion platform is the key.
In recent years, industry websites play an increasingly important role in brand promotion.
And with more and more people joining the ranks of netizens, the Internet and people's lives are becoming more and more closely linked. The promotion of the industry portal website will play an irreplaceable role in the promotion of brands.
There are new ways to choose the industry portal website.
At present, the brand promotion of China's clothing enterprises, most enterprises will find relevant industry portal websites, the general direction is right, but to maximize the effectiveness of publicity, enterprises must have a unique eye and compare the relevant portal websites.
How can we choose the website of clothing enterprises to promote the optimization of propaganda efficiency?
First, there is more pertinence between websites in comparison.
As a clothing enterprise, which portal website does your brand advertisement put on, it is most likely to be seen by your target audience. This is a problem you must consider.
Obviously, the stronger the pertinence website is, the more obvious the promotion effect is.
The world clothing shoes and hats net is a platform for the promotion of shoes and clothing vertical industry portal.
With the segmentation of user needs, vertical search is gradually being recognized and used by users.
For example, when someone is going to buy clothes and search for relevant information on the Internet, he will directly search for "clothing net" instead of "building material network" or other. A clothing company should put the brand in the comprehensive building materials industry website such as "building materials", "home" and so on, but of course, the propaganda effect is obviously inferior to the professional website of "world clothing shoes and hat net".
Clothing brand promotion platform is the key.
The advantage of the apparel industry website is that it is a refined industry website, and the more refined industry website can combine the needs of specific industries, pay attention to the characteristics of the industry and update the information instantly, so it is more authoritative and targeted. Undoubtedly, the publicity effect will be more obvious.
Therefore, it is the wisest and the most effective way to popularize clothing brand in the world clothing shoes and hats net.
Two is to compare the website's click volume, information flow, and comprehensive ranking.
An industry website is more professional? Comprehensive ranking is a reflection of the strength of a website, some enterprises will ignore this point, think that the same kind of websites are similar, who is cheap to vote for whose family, in fact, the difference between them is quite big.
Alexa is the world's most authoritative statistical website for website traffic, click through rate and comprehensive ranking. The following is the statistics of Alexa's comprehensive ranking of some of our current flooring websites: the world clothing shoes and hats net, Google's PR4, Baidu's weight 3, the global comprehensive ranking is 690076th, ranking 6607 in China, and two other industry websites ranked 122802nd, 213604th and far apart in China.
There is also a comprehensive ranking to the about two million place, there is no comparison.
When the comprehensive ranking of similar websites is relatively close, it should be said that the propaganda effect is almost the same, but there is no doubt that the propaganda effect is different when the similar websites are very different from each other.
Clothing brand promotion platform is the key.
The three is to compare the service characteristics of the industry websites.
This service feature is reflected in the attitude towards customers and professionalism of the industry, who can provide customers with all-round, multi angle and innovative services.
The world clothing shoes and hats net is vigorously launching the "electronic magazine" column. By interpreting the history of the development of garment enterprises, we review the development process of the garment industry, and invite industry experts, executives and news personas to show the topics of enterprise growth, personal career, R & D management and future strategy for the users.
The industry agreed that this is one of the newest and best modes of brand promotion.
In short, brand promotion is the preferred industry portal.
Specifically select which website, see the pertinence of the website; two, look at the comprehensive ranking of the website; three, look at the service characteristics of the website.
This can be used as a formula not only for choosing the website of garment industry, but also for other industries, such as home industry, automobile industry and so on.
Brand promotion, identify the platform is the key.
If we follow these three points, we will achieve the best effect of communication.
World clothing shoes and hats net
After more than 8 years of deliberation, it has become the leading website of the shoe and clothing industry portal website. From the top to the platform, down to the service, a series of integrated services (business invitation, supply and demand, advertising alliance, enterprise thematic production, micro business promotion) marketing mode of the new era helps enterprises to create the leading position, select network marketing, and select the world clothing shoes and hats net.
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