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    Clothing Stores Must Know How To Create Value For Themselves.

    2015/7/6 7:34:00 33

    ClothingFranchiseeShop Strategy

    The cash flow in the garment industry is relatively slow. Now, as a habit of calculating a large capital cycle every 3 months, the franchisee operators should break up a lot of small capital cycles from a large capital cycle.

    For example, fast track sales.

    The spot purchase of some temporary matching products has led to an increase in the efficiency of capital use.

    All the people in the clothing industry know the fact that the clothing business is to make money, and the most important thing is that the products that can be sold can be provided adequately, while the slow-moving products need to be dealt with quickly.

    The former is the key to success, and the latter is the cause of failure.

    Only the enterprises with effective inventory rate of more than 30% can succeed in the retail business.

    Shop assistants like best sellers, so the best selling styles are often worn on models.

    But this style is also the fastest.

    When many customers come to buy, they find that they do not have their own number. At this time, you have lost the chance of making profits.

    Therefore, modern marketing emphasizes not the absolute value of the inventory of each cabinet, but the effectiveness of the inventory.

    Generally speaking, there will be a floating rate of 5% N15% in a more strict shopping mall, and this part of the float will be signed before the opening ceremony. Smart businessmen will use various methods to reduce the deduction rate in the contract.

    For example, the average reverse rate of Shanghai's high-end shopping malls is 30%, if we reduce the ratio to 28%, if every year.

    Amount of running water

    At around 2 million yuan, the net profit increased by 40 thousand yuan per year, accounting for 3. 90to of gross profit and 11% of direct cost.

    In many industries,

    Price

    There is a great relationship with time.

    According to the survey, the depreciation rate of computer products is about 0.1% per day, while the clothing industry is even higher, reaching 0.7%.

    That is to say, every 1 0 days ahead of time, the value of the product will depreciate by 7%, while the gross margin will increase to 13%.

    (1) the number of shop assistants should be right.

    If the store's customers are less than the shop assistants, there are many on the stage.

    When hiring and appointing a salesperson, the boss should try his best to make the best use of his talents so that every salesperson can maximize their strengths and functions. This is an effective way to reduce costs.

    (2) saving of operating expenses.

    To rationalize the operation of the store.

    capital

    The rational use of shop owners should pay close attention to the conservation of various operating costs.

    Shop owners should have an entrepreneurial view, clench their teeth, overcome difficulties, and be thrifty and frugal, and spend every penny on the moon's edge.

    (3) increase the turnover per unit area.

    To grasp the needs of customers, we can give full play to the composition of business premises, the combination of commodity series and the display and display effect of store performances, and strive to increase customer purchase price and increase the number of pactions, so as to improve the business efficiency and reduce unit cost of the business unit area.

    (4) ensure total profits.

    In the light of the adjustment of the overall commodity plan, the collection of commodities, the selection of manufacturers, the emphasis of sales promotion and the sales methods should be coordinated with each other, and the main partners should be kept in touch with each other to learn about the purchase and purchase information.

    Many people invest in clothing to complete the first step of entrepreneurship, because it is small risk, less investment, easy to complete the original accumulation.

    Clothing enterprises rely on value-added products to reflect profit points.

    And how to avoid extra planned loss and uncertain loss in the value-added process is the top priority of brand clothing enterprises.


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