Business Boundaries Are Blurring. What About Chengdu Shopping Center?
The electricity supplier and other foreign shocks are not enough to be afraid. Instead, they will form a driving force to promote the innovation of traditional department stores, enhance the consumption experience and enhance the development level of the whole industry.
Innovation is not only about "face" but also "inside".
In the first half of the year,
Sichuan
The total retail sales of consumer goods maintained a two digit growth rate.
Chengdu Business Council responsible person said that the overall size of the retail market has not been reduced, and sales have been diverted to a better quality business.
The sales performance of "outsiders" upside down has lit up the commercial market in Chengdu.
Chengdu IFS, the turnover in the first half of the year, the volume of people and traffic volume increased by 100% over the first half of last year.
A number of international luxury luxury flagship stores rank the top three in the country, and some are the national sales champion stores.
In June this year, Chengdu launched a plan of action to build an international shopping paradise in Chengdu Ocean Pacific.
Business director, general manager and director of property operations, Han said that since the opening of the business, the volume of traffic has been unexpectedly high.
"We hope to pass.
innovate
To inject new cultural and artistic genes into the city. "
Hou Xun, general manager (operations) of Kowloon warehouse China Real Estate Co., Ltd., responsible for IFS operation in Chengdu, said that Chengdu IFS has four major events every year, investing millions of dollars each time to enhance the interaction with consumers.
Driven by many activities, Chengdu's IFS traffic reached 2 million passengers in the first half of this year.
Chengdu IFS
The focus is on the 25-35 year old fashion crowd, and the precise customer base is structured according to the Pyramid structure. A special customer research department is selected to conduct a selective analysis of brand turnover, customer price, customer purchase frequency and characteristics.
Interpret consumption changes through effective data and make timely response.
The entry of IFS and oceanic Taigu in Chengdu has already promoted the high-end brand aggregation of Chun Xi business circle.
He Jiajing believes that this is easier for businesses to find better brands.
In August 19th, Shen Danyang, a spokesman for the Ministry of Commerce, said that this is in line with the objective law of the development of the retail industry, and the way out is to explore and change in the market competition.
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