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    Tips For Solving The Problem Of Unsalable Products In Clothing Stores

    2015/9/21 12:51:00 35

    Clothing StoreUnsalable ProductMarketing Strategy

    Clothing is different from other industries. How the product is sluggish is not necessarily the product itself. The factors involved include a series of problems, such as geography, climate, humanity, fashion trend, employee mentality and so on, let alone marketing efforts.

    If we pay close attention to it, we will find that most of the salable products in the shop are goods of moderate quality and style.

    Some products with good fabrics and innovative designs are not necessarily good sellers.

    There are many reasons, so how should we guide the salesmen to view the products correctly?

    How to treat the slow-moving products correctly is a problem that any garment manufacturer should face seriously.

    If you want to stand on the brand's position and exclude sales promotions such as discounts, buy gifts and so on, there are other factors which are very important.

    So how do we solve these slow-moving products through these factors?

    In addition to the design or characteristics of the product, the key lies in the confidence and professional level of the guides.

    Every garment has its own customers, and every garment is colourful.

    Therefore, to a certain extent, the best seller is suitable for most customers to wear clothes, and it is easier to match the clothing of the clothing.

    The flat sales and unsalable products are due to our own lack of confidence and professional level, not helping them find suitable matching, and failing to find suitable customers to wear.

    One of the important factors of fashionable clothing sales is that customers and needs can not be quickly updated as clothing can be immediately accepted.

    Customers have the habit of thinking, or even wearing habits. At the same time, they worry that buying these new clothes will bring uncertainty and harm to their image, so it is hard to accept.

    This requires our shopping guide to guide customers. The fashion of brand clothing is not to catch up with the trend. The most important thing is to taste. In the design, we advocate paying attention to details, deciding fashion and introverted texture, making customers wear fashionable, neat, harmonious, and then relaxed and happy.

    "No one can't sell it.

    clothing

    Only people who can't sell clothes!

    And realize the real product.

    purchase

    The key is to solve the problem of customer's mind space, to understand our products better, how to sell the goods, performance, why the products are unsalable, and how to match them.

    Sale

    Customers can be recognized for detailed analysis.

    There are no bad styles, only bad ones.

    Do more research on these styles, match the flat pin products, try to make the best selling products drive flat products, that is, choose products that can be serialized or matched with the best selling products.

    Ping pin products will also become popular.

    Unsalable sales is not absolute, sometimes only partial.

    Even in the same area, there may be two completely opposite situations in different shops.

    It's not that our customers are different. Maybe it's just because other store employees spend more time than we do, and a little more stuff. Our shop's slow-moving products become popular at the other stores.


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