Us Home Textile Brand SPRINGMAID Enters China Market
In 2015, the brand of SPRINGMAID, the brand of Springer global, appeared on the thirty-fourth international famous furniture (Dongguan) exhibition held in China, and entered a partnership with Guangdong Shanghai Modern Textile Fair.
Electronic Commerce
Trade port, as a hundred years home textile brand, SPRINGMAID brand layout China, choose electronic platform as a breakthrough point, obviously, SPRINGMAID saw the trend of China's Internet development.
SPRINGMAID is the Centennial home textile brand in the United States, with 12 stores in all over the world.
Textile products
Chain, serving hundreds of millions of families in home life, in the United States BBB, JCP, target are set up counters.
SPRINGMAID has a total of 8 international affairs departments. Among them, there are more than 100 designers in the US. The style is based on natural and elegance. It expresses the elegant and elegant cultural space that SPRINGMAID brand is pursuing with simple, classic and comfortable design style and material. This undoubtedly forms the SPRINGMAID brand culture. In 1887, the first factory was established in 1946, and formally named SPRINGMAID in 1946. SPRINGMAID has gone through the development course of the past more than 100 years. SPRINGMAID brand product fabric has a hundred years of inheritance and reputation. In the United States, the SPRINGMAID brand is one of the weathervane of home trend.
SPRINGMAID brand logo is a simple sunflower prototype, expressing strong and hope.
SPRINGMAID listens to and respects the consumer market. Through market feedback, it strengthens its management and execution ability, with a sense of gratitude, full of innovative thinking, dare to think and challenge, and focus on the development pattern of the global home textile industry.
SPRINGMAID's business philosophy reveals Americanization, that is, respecting the market and making bold changes.
In the new era of development, SPRINGMAID has built an enterprise wide strategy to provide users with a comprehensive solution to smart home solutions, which is also used by Google, Microsoft and even Apple Corp.
Nowadays, more and more electronic intelligent devices are going to integrate solutions.
Home Furnishing
Fusion, and the SPRINGMAID brand also believes in creative life, not only surprises, but SPRINGMAID brand CEO has said that SPRINGMAID should brighten up the world's 7 billion 700 million home life. The goal of SPRINGMAID is also a dream for the future. So they have to go into China, a country with 1 billion 400 million pong people.
SPRINGMAID brand formally established its international business department in 2011, specializing in handling overseas affairs.
In 2014, it entered the market of Japan, Singapore and Korea to achieve the first step in the Asia Pacific home textile industry, and then expanded to the world's largest consumer market in 2015.
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