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    Why Are Women'S Shoes So Popular From Men'S Hands?

    2015/10/25 11:45:00 39

    Maternity ShoesShoesInsoles

    At 11 o'clock in October 10th, little AI is intelligent.

    Maternity shoes

    Officially launched in the Jingdong public chips, the time raised by the public is 45 days.

    Until 16:00, the total number of chips has been successfully raised by 1 million, and the target of raising 1 million has been completed ahead of schedule.

    Small love intelligent maternity shoes, the Jingdong public chips, a total of 10 grades, from 1 yuan to selfless dedication.

    Of the funds raised on the first day of its on-line operation, three major customer stalls (29600 yuan /87000 yuan /142000 yuan) accounted for 68%, while the rest 32%.

    Open Jingdong public chips, found many projects, public funding only tens of thousands to hundreds of thousands.

    Like the little love pregnant women's smart shoes, the number of people on the first day of the line was rapidly raised by 1 million.

    Why is little love smart maternity shoes so proud and charming, so hot, people raise 1 million in a few hours? What kind of story do they have behind their backs?

     S

    The emergence of a new product is in itself an idea, and this first idea is likely to be the leader of a market.

    Smart products are not a new thing in the Jingdong crowd raising. After the maverick electric and small Kmini create crowdchip mythology, intelligent hardware crazily crowded into Beijing East to raise money for gold.

    Why is little love pregnant smart shoe able to stand out in the intelligent hardware of Jingdong chips?

    Back to the chips themselves, in the final analysis, they are creative, such as small love intelligent maternity shoes, which belong to an extremely subdivided category of pregnant women's market. At the same time, they are linked with APP to record the dribs and drabs of pregnancy.

    In fact, since September 30th, since the early start of the Jingdong crowd raising, it has attracted the attention of many agents and experiential franchisees. Such innovative and caring products, coupled with the new channel mode, have become the object of many entrepreneurs and partners.

    Before the official launch, many partners had already established cooperative relationship with little AI technology.

    This is also the reason why Jingdong's public chips can quickly get so many big customer support.

    Wu Xiaobo believes that whether a product is profitable or not depends entirely on innovation in technology and philosophy.

    This is a very simple philosophy.

    For example, if you can make rice cookers, can you make the cooked rice grains crystal clear without sticking to the pot? Can you make your hair dry and smooth by making a hairdryer? Can you make every housewife's knife drop and effortless and effortless? Do you make every traveler drink a hot water in the snow?

    Long Ruqian, little love technology CEO, he created little love pregnant women's smart shoes the most simple desire is to let pregnant mothers in the process of nurturing life, can have a pair of comfortable and intelligent shoes.

    He focused on the original intention of the venture, from product to technology, from the outside to the inside, striving for technological sharpness, innovation and breakout.

    Tell the story of a technology that should be so warm and move everyone.

    Identify the pain points of pregnant women

    Pregnancy is the most special period for women and needs the best care.

    From pregnancy to childbirth, 10 months.

    Generally, the first three months and the next three months are the most important.

    Vomiting and anorexia during the first trimester of pregnancy can easily lead to abortion.

    According to relevant data, although there are 20 million pregnant women in China every year, there are few brands of pregnant women's shoes specializing in the Chinese maternity shoes market.

    Most of them stay on the surface of comfort and convenience. The real "smart maternity shoes" are almost zero, and the market is blank.

    In Long Ruqian's view, market gap is opportunity.

    On the other hand, when a girl is pregnant, because of edema and change of her feet, she can not find a pair of suitable shoes, and combine the different pregnancy cycles and changes of pregnant women, and she needs proper sports walking.

    shoes

    The quality of pregnancy is related to the safety of the pregnant women and the fatigue of the feet.

    This is the "pain spot" of pregnant women.

    {page_break}

    Little love smart maternity shoes came into being.

    It is amazing that little love smart maternity shoes are born out of 12 men's hands.

    "In fact, only men know women best, just as men understand women's breasts."

    Long Ruqian gave such an explanation.

     S

    So what's unique about this male maternity shoe created by men?

    First, the visible surprise.

    The small love upper is made of all kinds of breathable material. The main fabric is made of sandwich mesh, space PU and knitted fabric. The soles are pressed by mold pressing technology and use high resilience EVA material.

    Insole

    Using high quality memory materials and so on.

    These special materials solve comfort problems.

    The shoes are automatically adjusted according to the change of the foot shape, and the springback is strong.

    Intelligent embodiment of shoes

    In addition to the advantages of fabric, how can shoe intelligence be embodied?

    The secret lies in the core of the shoe.

    This small smart chip with a shoe tongue is the "umbilical cord" connected by hardware and software of young love smart maternity shoes.

    According to the data collected, the chip passes through the core algorithm to form customized motion monitoring and timely reminder to achieve the function of "foot". According to the trajectory, adding data to achieve the "trace" function.

    The functions of "foot" and "trace" are mainly reflected in:

    1. dazzle abdominal footprint: it is convenient and quick to record the location / time / mood / fetal movement during pregnancy, and at the end of pregnancy, it produces "dazzle abdominal footprint" and prints it to mother as a gift for the baby. It records the mental process of mother nurture the baby, and also strengthens the parent child relationship.

    2. international pioneered the core algorithm of pregnant women walking: combined with the pregnant women's physical condition, pregnancy cycle, data collection and external factors, apple health center data was opened, and a set of unique algorithm was formulated to give pregnant women sports guidance and advice during pregnancy.

    3. obstetrics experts online inquiry service: obstetric authoritative expert online inquiry, combined with intelligent inquiry platform, provide real-time analysis and suggestions for pregnant women.

    4. pregnant women Comics: combined with brand image, make pregnant women diffuse and update in real time.

    5. baby Constellation: the baby's constellation predicts that the baby's daily constellation will achieve the entertainment interaction with mother.

    To sum up, it is the unique location of the little love intelligent maternity shoes that men use hardware products to meet the dual needs of women's body and emotions.

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