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    All Channel Buyer Brand "Collect Goods" First Store In Yinlin Yintai Unveiled Attack

    2015/11/13 22:34:00 27

    All ChannelsBuyer BrandWulin Yintai

    Entering the newly launched collection of Wulin store, the reporters found that each piece of clothing hung on the hanger had two different Tags: one is our common clothing manufacturer's tag, the other is the collection tag, which not only lists the selling price of goods that are much lower than the manufacturer's price, but also has different words such as "fabric control" and "design control", as well as a number of thumb signs.

    "All the goods in the goods store are 6 buyers. Based on big data analysis and many years of experience in physical store sales, they are selected from four aspects, including fabric, sales volume, praise and design. The tag is the recommended index of buyers respectively." Lu Ji, the head of cargo collection, explained that the commodities currently collected include Tmall TOP brand selected products, explosive products and original designer goods, among which designer goods account for 1/4 of total goods.

    "Collecting goods will also practice the concept of" buyers as sellers ". As long as you share your purchases with your friends, you can earn a 5% Commission on your merchandise once your friend buys it through your product link. Lu also revealed that through this way, we hope to attract more people from clothing colleges and universities to build businesses and share value on the platform of collecting goods.

    Yintai business-related responsible person also revealed that the collection was after the Western election. INtime Another partner project, Wulin Yintai first store "test water" is expected to be rolled out in more cities throughout the country. The category will also extend from the existing clothing hall to the home Museum and jewelry store.

    As Yintai's first family All channels The buyer's shop is also one of the biggest selling points under the online and offline prices. "Our products will be sold synchronously in Yintai network. Through the real-time monitoring system of price, we can achieve the same price with the Tmall, vip.com, Jingdong and other e-commerce platforms all year round. The designer's brand is also the best price because it reduces the intermediate supply chain and sells directly from the designer to the store. Lu also explained.

    and Physical store The biggest advantage of "sense of experience" has also been well played by the intelligent system.

    In the store that stores goods, the fitting mirror is also "magic". As long as you carry your clothes through the mirror, it can automatically read all the information about the clothing's commodity parameters, pictures, fabrics, and recommendation collocation. You can click to take photos to share with your friends, or you can pay directly on the fitting mirror. Once you find the size of the clothes in the fitting room is not suitable, you only need to re select the right size on the mirror, then press the service bell, and there will be staff directly to the door of the fitting room.

    "The reason why we can provide customers with this intelligent service experience is the introduction of RFID (RFID) technology in shops, which brings customers magic shopping experience by grasping data." Lu also explained that it is based on this RFID technology that customers can achieve self checkout after shopping. The goods purchased do not need to be scanned one by one. As long as they are all stacked on the self service cash register, the screen can automatically display the total price of all goods. Scanning the two-dimensional code can achieve the payment of Alipay or WeChat.


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