Electricity Providers Pick Up Traditional Retail Outlets To Continue "Hi"

This year's national chop hands Festival, for the first time, initially achieved online and offline integration.

However, for the electricity providers, the "double 11" one after another, Carnival also temporarily came to an end. Next, we must focus on logistics and after sales.

But for the traditional retail business, this carnival seems to have just begun. Yesterday, many shopping malls in Hangzhou were playing strong advertisements on different media platforms. Consumers who had not yet had enough "double 11" chopped hands were crying out for shopping this weekend.

Careful consumers may have found it. In the first few days of November 11th, almost every media platform was occupied by the overwhelming advertisements of big business people.

But since yesterday, many shopping malls in Hangzhou have made efforts to show their faces on different media platforms, but what they say is almost the same meaning: they did not buy enough online to shop.

"For shopping malls,

The activity is more like icing on the cake, but after all, unlike online shopping, shopping is restricted by time, place and even weather. So what we are looking forward to is that this weekend, according to past experience, there will be another small peak.

Miss Wang, planning department of Yintai Wulin general store in Hangzhou, said that since November 16th is the anniversary of Yintai, all the discount activities in the shopping mall will continue until the end of the day.

Hangzhou Tower, which belongs to Wulin business circle, has launched many activities on the day of "double 11".

"Discount is basically consistent with other shopping malls," a Hangzhou Tower staff said. Next weekend sales promotion will also focus on promotional activities.

This Saturday is the celebration day of the clothing house, plus the "double 11" discount.

However, taking into account the weekend traffic will be more, the clothing home or put the highlights on Saturday, "the intensity of the day will be the largest in a year" to attract "double 11" that day did not buy enough consumers continue to shopping mall shopping.

By contrast, this year's "double 11" appears to be a bit low key.

But yesterday, the mall still could not help but push a piece in official micro lane.

"50 percent off is not only eleven," it is said that there are many discount activities that are not normally available.

One of the biggest advantages of Internet consumption is convenience.

Recently, the clothes house took some thought in the "double 11" and store celebrates.

"All of our counters have a cash register service so that customers do not have to run around. If they encounter peak periods, they do not worry about queuing."

A staff member of the shop Planning Department of the clothing home said.

And this way of payment has also been achieved in Yintai.

But most consumers are welcome.

The interactive experience of Li.

These days home launched a live production of personalized micro calendar activities, "popularity is very popular, customers like it."

It is not expensive to do well, to provide close service to customers, and to make the customer rights protection machine in place. "Double 11" that night, Yintai commercial CEO Daniel Chan said at the Tmall double 11 "water cube studio", to achieve these, the traditional retail industry "will not have any anxiety at all, your customers will love you".

In repairing the short board (price competition), traditional retailing will not forget to exert its own advantages -- experience and service to the extreme.

On the basis of "willful loss, willful retreat and capricious delivery", Wulin Yintai added a high forcing service this weekend.

As long as you spend 5000 yuan on the day, the mall will ask a professional driver to drive you home with a Audi A8.

In addition to this VIP experience, Wulin Yintai also launched a free shuttle bus to the city and consumable free parking for 4 hours.

If you buy too many things and can't take it back, you can ask the mall to send you a mail delivery home.