Shopping Center Evolvement To Hatchery, MALL

In the process of reconstruction of business circle and fierce competition in retail industry, some shopping centers have been attacked by the electricity supplier for a long time due to the lack of location support and lack of catering support.

All along, the Dongcheng central business district is a key place for many businesses to deploy heavily. Local chain fashion appliances, like other rivals, have a large main electrical appliance store in this camp, thus ingeniously balancing Dongguan Gome and Dongguan Suning.

The project is in a prominent position, and is on the way to the exit of Dongcheng Road Station on the R2 line of Dongguan subway. It is also a high-profile Fashion Plaza. It wants to upgrade to an urban shopping mall with shopping, dining and electronics as a whole to catch up and dock with the "bonus" of the subway.

La Natsu Bell, general manager of Fashion Plaza, has a total floor area of 36 thousand square meters and a total of four floors. After nearly 1 years of intensive investment, it has signed more than 50 brands, including Mjstyle, La Natsu Bell, Wanning, Starbucks, pizza hut, Dole days, Han Shu, American travelers, Ding Ding wharf, etc., and is expected to open simultaneously with the opening of the Mjstyle line.

On the road to "Resurrection", Southern China MALL, following the successful introduction of the Mai Lu Town, the baby Park and the climbing Park, has opened the BC district's food and flavor street. The more than 90 restaurants and restaurants have attracted the attention of all kinds of competing goods.

Reporters from Southern China MALL responsible person was informed that the first Asian iMAX laser system, such as the installation is expected to be unveiled within the month of mystery, so that fans suck up to see the wonderful blockbuster, and again raise the tide.

What's more interesting is that Ding Zhiwu was only an ordinary Menswear Shop owner in the center. The business area was only a few dozen square meters. After the pformation of designer shop, the area expanded to about 400 square meters.

Around the shop, a colorful shop for women's shoes is also being renovated. It is reported that the shop is opened by the factory. After its processing market has been blocked, the shop has sunk to the shopping center. With its skillful design skills and manufacturing technology, it has opened 75% stores.

They can be customized.

Usually, fast fashion brands and famous brands are the favorite favorites of shopping centers. Why does the center take "big risks"? Wu Xia, general manager of Dongguan lemon International Center, frankly stated that Dongguan's unique urban structure and scattered economy in the townships are obviously inadequate compared with the bailing group.

This also makes

Relatively insufficient.

She said frankly that although she had contacted with several big brands earlier, but because of the fierce competition, it turned out to be the opposite.

Kade square, and department store, Hai Ya department store and so on.

"Considering that this area is dominated by young people, and it does not satisfy the consumption habits of mature brands, we decided to change the route of Chao MALL, from site leasing to brand incubation services."

She said that the team would select potential brands, provide location packaging, operation and promotion, and so on.

In addition to the successful chopsticks family banquet, ETUDE princess, hot dog king and KK hall all have a solid foothold in the market and have achieved good sales results.

According to Wu Xia, in the future, the tide brand and the rigid demand brand will account for about two or three of the total, while the first incubator brand will account for four or five. Eventually, the online payment will be closed.