The Twenty Service Festival Is Full Of Feelings.

After 20 years of trials and hardships, the Humen Clothing Fair has become an important platform for Humen's clothing and apparel industry to display its own brand, lead the fashion trend and promote exchanges and cooperation. It has received wide attention and high praise from the industry, and has won numerous awards such as "China's most influential Textile Exhibition" and "China industry brand exhibition Jinding Award".

The "Humen clothing", the gold lettered signboard of the Chinese clothing industry, has developed for more than 30 years. It has not only become the characteristic industry, the leading industry and the pillar industry of Humen, but also promoted the prosperity of the three industries such as catering, tourism, transportation and logistics in Humen, and promoted the rapid development of Humen's economy and society. It can be said: "one industry prospers, all trades flourish."

How did the exhibition organized by a small town in Humen develop into an international professional event? What sparkling tracks have left behind in its 20 years of development? How has it helped Humen's garment industry and even Humen's economic and social development?

In the past 30 years, how did "Humen clothing" develop into a distinctive industry, pillar industry and leading industry in Humen? How can it become a "gold lettered signboard" in the Chinese clothing industry? You can find the answer in the "film" film of Humen clothing for 30 years.

Humen is located in the geometric center of the Pearl River Delta, with an area of 178 square kilometers, a built-up area of 78 square kilometers and a permanent population of about 600000.

Humen has a long history and profound foundation. Over 3500 years ago, there were human beings living here and there. Humen's outstanding talents and talented people came into being. They were born in the Song Dynasty, such as Chen Yi, a pioneer in Humen, a pioneer in education, Wang Zhi in the Ming Dynasty, "the first sweet potato introduced from China", Lin Zexu, the hero of the Qing Dynasty, and the outstanding figures of Wang Chonghui, the famous founder of modern Chinese law, Jiang Guangnai and other famous Chinese and foreign figures. Influenced by open, pioneering, enterprising and diversified marine culture, Humen people dare to take the lead in the world and write a brilliant historical chapter. Humen is the starting point of modern Chinese history and the road to national revival. It is also the first place of reform and opening up, and the industrial and commercial area of the Pearl River Delta. It has won many honor in the first place of the thousand strong towns in China and the first 500 of the comprehensive strength of the whole town.

In order to boost the development of clothing and apparel industry, in 1996, Humen hosted the first town level international clothing trade fair in China. In the past 20 years, the Trade Fair has become an important platform for Humen's clothing and apparel industry to display its own brand, release market information, lead the fashion trend and promote exchanges and cooperation.

Each session Exhibition There is a main venue, more than 20 sub venues, mainly to display clothing, there are a small number of accessories and clothing machinery. Hundreds of thousands of people have been invited to visit and negotiate with the media.

Every year, more than ten fashion shows, including Jiang Peilin, Guan Qi, cuckoo, Liu Wen, Wu Yingna and other domestic and international famous models, show the fashion of Humen.

In 2000, the "Humen Cup" International Youth Design (women's wear) competition was held, and has been held for the 16 time. Every year, more than 2000 athletes from more than 10 countries and regions including Britain, Russia and Korea enter the competition. It has become an important platform for training and selecting outstanding young designers at home and abroad.

Today, children's wear online design competition, Chinese travel costumes Dress design Competition, micro film competition, and so on, has also created a more and more fashionable atmosphere for selecting outstanding creative talents in Humen.

From the late 70s to the early 80s of the last century, Humen people brought back some cloth, clothing, footwear and other daily necessities from Sha Tau Kok, Hongkong or Shenzhen, and formed a unique "Humen foreign goods Street". This is the sprout of Humen clothing.

In the middle and late 80s of last century, Humen town The government took advantage of the situation and put the scattered stalls on the shelves and gradually formed a certain scale. Humen clothing began to develop in an orderly way.

In November 1993, when the "Fumin commercial building" was opened, the Humen town government concentrated all the merchants who were on the street in the street to the unified operation of the shopping malls. In 1995, it clearly put forward the development strategy of "clothing to promote the town", and formed a train of thought of "encouragement, guidance, support, promotion, growth and improvement", and formulated a series of policies and measures to promote the development of Humen's clothing and apparel industry.

Entering the twenty-first Century, Humen clothing has developed from "quantity" to "qualitative" leap, from low-level scale expansion to industrial structure adjustment and upgrading, from unlicensed, OEM to self-reliance brand and creating famous brand, becoming a famous clothing town at home and abroad.

Trade fair and Humen clothing and apparel industry rely on each other and promote each other. The Trade Fair has set up a broad platform for enterprises to strengthen product display, brand promotion and business negotiation, creating a large number of opportunities for the industry to learn and communicate, and mining and training large numbers of talents for the industrial development. At the same time, the development and expansion of Humen's clothing and apparel industry has promoted the development of garment trade to specialization and internationalization, and promoted the popularity and reputation of Humen city.