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    Does A Designer Only Need Orders To Be So Simple?

    2016/1/19 9:45:00 42

    DesignersExhibitionsAgentsShanghaiChengduLuxury BrandsOrdering

    Is the purpose of the exhibition really clear?

    Is it just looking for order cooperation?

      

    Designer

    Complaining: Yes.

    Exhibition

    The audience is wholesalers and OEM operators.

    Agent

    And so on (the general order price pressure is low), is not the target customer group which it wants, so the designer will come back in prosperity.

    The mood of the exhibition is increasing.

    Exhibition is the most effective marketing and platform for designers to cooperate with the market and negotiate cooperation.

    However, it is not satisfactory in practice.

    Doubts and doubts about its exhibition.

    I have been thinking about this question, but different designers have different levels of demand for the market, which leads to different target customers. How can we distinguish them?

    There are two kinds of cutting-edge designers.

    One is the designer whose family is not very good, and has design potential and design talent. They need bread, and they need to enlarge their design works.

    The other is the superior family. Bread is not the motive force of his original design. They are very sure of their target customers and want to create their own design brand.

    There is a high standard for buyers.

    Designers are clear.

    brand

    The creation is very difficult (I am talking about the influential designer brand), the brand is built on the basis of business, and business needs capital to run.

    International luxury brands have strong business teams to support operations.

    This also makes the road of designer brand building more difficult.

    Of course, it's not just cutting-edge designers.

    Why is it so hard to build so many designer brands in China? There are few famous domestic designer brands. The successful designer brand is built on the environment of the times. On the basis of personal design and business operation, under the present circumstances, it is the great difference of domestic designers.

    And what's troubling you now? (what's behind the order?) some of these problems have been found -- successful! Some are still waiting...

    (Note: the above pictures are from design concerns)

    There are three points in the exhibition.

    (1) cooperation on site orders

    (two) brand promotion

    (three) looking for investors (which are often important elements hidden in the exhibition).

    The functional purpose of ordering will be more clear: Order & Bole

    The platform has been built; the channel has been established; excellent design will always meet its own Bole!

    WHITE Italy designers' exhibition, China designers' exhibition, SHOWROOM exhibition and SHOWROOM order meeting will be held in Chengdu east suburb from May 25, 2016 to 27. The exhibition will provide designers with three SHOWROOM ordering meetings in Shanghai, Shenzhen and Chengdu.

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