Net Red Depends On What To Absorb Powder.

Is net red selling just merchandise? What can attract fans? Journalists find several bloggers who often sell clothes and masks through micro-blog, and contact their fans through messages, asking about their thoughts and mentality as fans.

A fan told reporters: "there was no concept of net red. She was concerned about her because she dressed beautifully and bought her clothes just as beautiful as she imagined."

Another fan said, "I want to learn how to take pictures of her, curious about her friends circle and living environment. After all, she looks very good.

I can only order when I see beautiful clothes or funny things occasionally. "

Another male fan told reporters: "this net red often sends some feelings about life, and I like to understand fashion."

"2015 is the year that the public knows that the net red shop broke out. The red shop of women's clothing net also showed some obvious characteristics: the shop was not established for a long time, the explosive force was strong, the user group was younger, and the wireless paction occupied a relatively high proportion."

The director also outlined the definition of the "red shop" to reporters. The red shop is usually represented by a young and beautiful fashion designer. With the red people's taste and vision as the leading factor, the strategy of selecting money and promoting visual merchandising is adopted to conduct targeted marketing with the huge fans of social media.

"Taobao itself is the largest open platform for fashion media. The red man here sells lifestyle, experience, not goods.

Its business is often not planned in advance, but naturally evolved in long-term interactions with loyal fans. "

Taobao relevant responsible person answered this to reporters.

"I don't care if I can stay with you until the end of the day," "I'm local in the next leaf. I can put you in one hundred ways."

Unlike those young and beautiful girls, they are plain looking.

Ye Liangchen, a 90 year old boy, boarded micro-blog's hot search overnight.

In September last year, a net post said that a girl student named "Li Wen Ji" was reluctant to clean up a girl's dormitory in a university in Xi'an, so that she could tell her "Zhang Jingjing".

In the screenshots of Ye Liangchen's chat with his quiet house, Ye Liangchen's tone was evaluated by netizens as "full of magic" and joking in the same way. "You just remember, my name is Ye Liangchen."

"If you feel that you have the strength to play with me, you don't mind being there."

Even Wang Sicong came to join in the fun. "How are you, Ye Liangchen?" Zhao Ritian said.

Can people who are overly bored or who are "popular" because of their violation of morality can bring economic benefits? The answer is No.

Yesterday, Zhao Ping, deputy director of the Consumer Economics Research Department of the Ministry of Commerce, analyzed to reporters:

It is an economic phenomenon that extends from social phenomena. Enterprises use red people to raise their concern because the net red that is concerned has economic benefits; but not all net red can bring different income.

In her opinion, for net red, the higher the degree of attention is, the more likely it will be.

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But with high attention, the reputation is very low and the economic benefits will be poor.

For example, some "sister" and "sister" who had been "red" had a high degree of concern, but they could earn too much money for the company or themselves, because the reputation was not enough.

From this point of view, although net red has become a new economic phenomenon, people who are too bored or violated by morality will still be resisted by the mainstream values of society to a certain extent, and there is little economic benefit.

Reporters recently interviewed Ye Liangchen, who is the key figure of the incident. For a string of questions raised by reporters, Ye Liangchen sent a voice to reporters through his agent's WeChat: "I feel that the Internet is a fast developing situation. The good side is to give you a broader view, so that you can buy or see what you want faster, more time and effort, and greatly improve your life.

The bad thing is that only through pictures and words can not fully understand the truth of the incident and make it easy to cheat.

So I feel that this event has advantages and disadvantages.

For his "popularity", he said, "no sense of advantages outweigh disadvantages or disadvantages outweigh benefits."

Try to do well what you should do for yourself and for your family.

Although there is no net red shop, this "popularity" has also brought Ye Liangchen totally different economic income.

According to his agent, Ye Liangchen was only an average person earning 2000 yuan to 4000 yuan a month.

According to the brokers, after this incident, Ye Liangchen's first song has already had millions of hits, and has now appeared in micro films, and has received many local TV announcements.

When it comes to the fact that the event is itself a hype, his agent said, "Ye Liangchen didn't know why he was red. After seeing this, I decided to sign him to see if I could cooperate with this incident.

After all, many people know his name. "