2016 Traditional Entertainment And Leisure Industry Is Also Hard To Do Very Well. "Internet +" Assists In High-Profile Market Development
With the rapid development of China's economy, the demand for cultural entertainment has been increasing among the well-to-do citizens. However, as an important part of China's cultural industry, the entertainment and leisure industry has encountered a series of new problems and difficulties, such as repeated prohibition.
Yellow gambling poison
These problems not only damage the image of the entertainment industry, but also affect the economic and social development.
At present, the development of the cultural and entertainment industry has encountered the following difficulties: first, the GDP growth of the national economy has slowed down and CPI has remained at a high level.
Second, the three level public cultural service network, which takes the community cultural activity center as the main body, is basically established.
Third, the cost of entertainment establishments has been rising, including
rent
Cost, service facilities and environment, renovation and decoration, management and service staff salaries and benefits, etc. (Shanghai rises at a rate of 10% per year).
Fourth,
Entertainment industry
Business models and projects gradually become old, resulting in declining operating performance and shrinking market.
However, China's economic development contains great potential for the development of the cultural entertainment industry, and the cultural and entertainment industry has been attached importance to by the party and government leaders at all levels. The government departments at all levels are studying and formulating relevant policies and adopting various measures to support them; and the public opinion supports the development of the cultural entertainment industry.
If the industry wants to develop, there will be competition. There will also be some investment risks of leisure and entertainment items, such as market operation mechanism risk, market competition risk, technology risk and risk of entering and leaving barriers.
On the four session of the twelve National People's Congress, Li Keqiang, premier of the State Council, made a report on the work of the government on behalf of the State Council, which said in 2016 that ten industries were optimistic about "money scene".
Among them are "entrepreneurial services" and "tourism" and so on.
Entrepreneurial services:
[report] we will build a number of "double creation" demonstration bases, cultivate entrepreneurship service industry, develop angel, venture, industry and other investments.
Entrepreneurship service industry is a relatively new format. The popular point of view is to provide services for entrepreneurs, including entrepreneurial guidance, entrepreneurial consultation, and entrepreneurial help.
At present, public entrepreneurship and innovation are booming. The country is developing new engines with "double innovation". The entrepreneurial service industry behind it will benefit from this and usher in a good opportunity for development.
Travel?
[report] implementing the paid vacation system and strengthening the construction of tourist traffic, scenic spots and self driving camps.
In this year's government work report, the implementation of paid vacation system is further mentioned, and on this basis, it is clear that the construction of tourist traffic, scenic spots, self driving camps and other facilities will be strengthened.
The implementation of these measures is closely related to the development of tourism. It is foreseeable that the tourism industry and its related industries will have great opportunities this year.
In response to the above analysis of some entertainment and leisure industry pain points, and combined with the current policy guidance, how should we let the entertainment and leisure industry usher in a new change in 2016?
In response to the above problems, Taiyuan Ren Ao Technology Co., Ltd. has developed a weapon: global push, the main target audience of the product is Tencent WeChat users, users can choose to share promotional products information on the global task platform, earn a certain promotion fee, or choose to publish relevant product information on the global platform, designate product promotion costs, so that tens of thousands of WeChat users can help you promote.
This can be more in-depth to people's daily life to promote and promote, but also save a lot of publicity and promotion costs, save costs, save a lot of middleman links, greatly reducing the paction time, in the era of rapid Internet changes, everything will become faster, more convenient, simple and efficient.
2016 is the first year of 13th Five-Year. All sectors are changing, and most importantly, the consumption patterns are changing. The payment method is changing. The industry wants to develop. It must constantly cater for the development trend and policy direction, constantly expand new ideas, seize and not miss any opportunity to make a fortune.
Pay attention to WeChat public number: rakj282, or directly scan the two-dimensional code, you can understand the details of global push:
Telephone: 0351-2526322
Contact mailbox: 434489116@qq.com
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