Small And Medium Garment Manufacturers Should Stride Over "Internet +"
The development of Internet and social networking has improved the mass consumer's demand for personalized needs. Young people began to abandon the pursuit of branding, and began to pursue goods and services that reflect individual appeals.
With the change of consumer demand, the cost logic of big products, large production and large channels in the economic mode of enterprises is also undergoing tremendous changes.
When the mobile Internet and the Internet of things make everything online, and even the boundaries of virtual and reality become increasingly blurred, the manufacturing industry is still talking about "product economy creates wealth myth" will only let itself drown in the vortex of the market economy.
What we need to do is to make good use of the Internet technology tool, improve labor productivity, return to the source of enterprise value, accomplish industrial innovation in manufacturing industry, achieve standardization of technology, standardization of service and standardization of information collection, so as to realize the strategic construction of one-stop service platform of Chinese garment industry with "big platform and big data".
Using the Internet and big data to promote closer coordination between production and market demand in garment manufacturing, innovation in production technology, way of life and management, and improving the ability of manufacturing to adapt to the market, and this action is not to simply overturn traditional industries, but to optimize the operation mode and service mode of traditional manufacturing industries by means of new data means, and create incremental value for consumers, customers and enterprises themselves.
Small and medium sized manufacturing enterprises lack sales channels.
Own brand
Processing plants are only engaged in production in the value chain, and do not have control over downstream consumer needs and research and development designs.
"Multi variety, small batch, quick refurbishment, personalization" has gradually become the mainstream of consumer demand, and the manufacturing system of manufacturing enterprises must be able to "catch up" the personalized demand of vigorous development.
One step is to promote the cooperation and development of the whole industry chain in the garment customization industry, so as to provide a strong development basis and case reference for small and medium-sized garment manufacturers to cross the embarrassing situation.
Will become the development of traditional garment manufacturing industry.
innovate
Development cooperation ideas.
In 2016, the brand with the focus of joining will usher in a more intense trend. Once the franchisee thinks that it has no profit or profits far from its expectations, it is very likely that the contract will not cooperate with the brand after the expiration of the contract.
The strategic cooperation mode of intelligent chemical plant pformation can not only help small and medium-sized manufacturing enterprises to upgrade and pform, but also speed up the pformation of traditional services to modern service industries.
Cloud data center
And "mobile wardrobe function experience car" and small and medium-sized manufacturing enterprises to cooperate to solve their order instability, design and R & D personnel shortage, backward technical equipment and many other difficulties, complete technical and information data collaborative innovation, complete the whole industry chain of win-win cooperation online production industry belt.
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