Adidas NMD Limited Price Running Shoes Were Raised 9 Times By Cattle.

In Nanjing West Road, Shanghai, a limited number of running shoes originally scheduled for sale at 10 a.m. on March 17th, triggers fans to queue up one day in advance, and more than 100 meters outside the shop on the afternoon of 16.

Similar phenomena also appear in Beijing and other cities in China, so that some parts of the world.

Reporters noted that the official price of 1099 yuan Adidas limited NMD running shoes, a number of online shops have been marked price of 9999 yuan for sale.

In the face of the surging consumers, Adidas appears to be inadequately prepared and changed repeatedly.

According to Adidas sports (China) Co., Ltd. certified WeChat public number "adidasOriginals" issued by the "do a good job in this course, still afraid to get NMD?", bought in March 17th.

"Comply with the principle of first come first served, and register with your ID card in advance to register the double NMD you selected, and sell it according to the number card you have received."

However, the queuing situation in March 16th prompted businesses to register in advance and issue shoes.

In the face of a steady stream of consumers, the flagship store in Nanjing West Road, Shanghai, stopped its business ahead of schedule, and the police arrived at the scene to help maintain order.

The shop posted the following notices: "for the sake of public safety, the Adidas NMD products of the Shanghai home clover flagship store stopped registering.

I apologize for the inconvenience. I hope you understand! Please pay attention to our official platform notice after the sale of NMD. Thank you for your cooperation.

There is a notice of stop registration on the shop door of Adidas Nanjing West Road, Shanghai.

In March 16th, micro-blog netizens released photos that the Adidas Beijing Sanlitun store also stopped registration on that day.

At 10 o'clock that evening, Adidas sports (China) Co., Ltd. certified micro-blog "adidasOriginals" issued a voice, said, "because the current number of people participating in the offline sale is beyond expectations, to ensure that every person can have fair and fair purchase opportunities and safety considerations, in Adidas Beijing Sanlitun brand center, Shanghai brand center and Nanjing West Road sports classic series.

The three self operated stores will be sold to the store after they are first registered.

According to the statement, the registration time for purchase of NMD running shoes is 11 p.m. as of March 16th and 9 a.m. to 12 a.m. March 17th. One person can register one pair.

However, at 11 a.m. on March 17th, some consumers who came to register for the purchase of NMD running shoes on the doorway of the flagship store in Nanjing West Road, Shanghai, had a "closed door". The clerk told them that they had suspended the registration and did not know when to open the registration again.

Ms. Ding, a Shanghai resident who came from Baoshan, asked the staff at the door: "do not you have any shoes?"

The staff replied, "other stores may have sent it back. I'm not sure. You can try your luck.

Because I don't know either. "

Ms. Ding once again asked, "is this shop not yours, or is it not for other shops?"

The staff said, "now that three flagship stores are not issued, you can see the official micro-blog."

After asking several questions in detail, Ms. Ding finally reluctantly said, "I have to go to work, and I have just arrived from the unit.

Come to work half way, ah... "

She told reporters that he was a makeup artist and a shoe buff. He heard about the sale of Adidas's NMD running shoes long ago.

But yesterday the cold was not well, so I didn't queue up.

"Because last night's news was registered to today, I wanted to register in the morning, but I didn't expect it to be like this.

Use (work) empty out, and then hurry back. "

Ms. Ding said.

Reporters noted that, like Ms. Ding, such a special purpose of the consumer is not in the minority, people continue to ask about.

Sales information.

Nanjing West Road store staff told reporters, "registered consumers wait for a notice, no registration is not for the time being, maybe later."

Other stores may have, try luck. "

Too many waiting people will have an impact on public safety and be stopped by public security in time.

Similar to Apple mobile phone new product sales long queues, queuing to buy NMD running shoes, there are also many cattle.

Many netizens said on micro-blog that there are cattle in the ranks of Adidas stores in Nanjing West Road.

Some netizens said that someone had sent a box lunch to a line of cattle.

The cattle that line up to buy NMD running shoes are not only in Shanghai.

Amy, who was buying in Malaysia, told reporters that in the morning of March 17th, she snapped up 4 pairs from the cattle.

According to Amy, she queued at the front of the shop 17 days ago, and found that the team had been very long. Most of the teams were Chinese. These people were divided into three categories: the first group was the shoe buff, the second group was the employed cattle, and the third group was the yellow cattle who spontaneously came to line up to buy shoes and then sold them at a higher price.

After finding out this situation, Amy stared at third kinds of cattle. As soon as the cattle came out, she immediately snapped up NMD running shoes from them.

Later, she released in her circle of friends and WeChat group to ask if anyone wanted her to rush to buy NMD running shoes.

"Robbed 4 pairs from the cattle and sold them."

She said that after buying from the ox, it was sold at a price of 2700 yuan. For the principle of increasing the price, she said, "the price of shoes of different styles and sizes is different, and the price of one shoe and one price is more expensive and more expensive."

In the afternoon, the price can be raised to more than 3000 yuan.

She also revealed that his friend who made a purchase in Hongkong had already offered a price of 3500 yuan.

Adidas China official mall website shows that the price of three NMD running shoes is 1099 yuan, and the price of a NMD running shoe is 1499 yuan.

In March 17th, a reporter found on a retail shopping platform that many online stores were selling NMD running shoes, and many online stores priced 9999 yuan.