In The First Quarter Of 2016, H&M Grew Much Less Than That Of Zara.

Tycoon

After its 2015 fiscal year to consolidate its status as king, its rival H&M also released its first quarter of fiscal year 2016.

Although H&M recorded an increase in the first quarter of fiscal year 2016, it was far less than Zara.

In the first quarter of February 2016, sales increased by 10%, excluding the influence of exchange rate and special factors on 29 days of leap month, 2% of the group's February sales data were entered.

However, from December 2015 to 2016, the total sales volume of the first quarter of fiscal year 2016 in February increased by 8% to 50 billion 624 million kronor, an increase of 8% over the same period of last fiscal year, but 8.5% after tax increased to 43 billion 691 million krona.

Nevertheless, it is still inferior.

The expected 44 billion 80 million kronor.

At the same time, Zara still has an increase of over 12% in leap days and exchange rate fluctuations, and H&M is far behind.

In the first quarter of February 2016, the total number of stores in the group was 3970, compared with 419 new stores in the same period in 2015.

Affected by this news, H&M reported 293 Swedish kronor on Monday, rising 1.2% throughout the day.