"The Best In History" Is The Ten Best Way To Master Taobao'S Flat Racket Skills.

With the development of the electricity supplier, there are more and more Taobao shops. Similarly, there are many ways to display clothes. Generally speaking, there are several ways: indoor photography, outdoor shooting, and clothing.

And so on. Why do we need to shoot the film? Here are two cases.

There are two kinds of store clothing display. The first part is the upper body modeling photos of the model. The latter part is the effect of the detailed layout of the clothing. This display is also the most detailed and meticulous.

There is also a situation that all the clothing display of shops is all tiled, many large sellers are displaying products in the way of clothing tiling. Generally, if they are not able to find models that conform to temperament, and hope that the shops have more overall effects, they can be used to shop with clothing, especially men's wear shops.

The display of these two commodities requires the tiling of the products.

Clothing tiling is easy to achieve uniform shape, clean and clean picture layout is easy to let everyone have a good overall impression of the shop, set up a store's overall image awareness.

1. how to build a small studio?

Often seen on the Internet, there are cattle writing, put forward to spend a very small amount of money to buy a few simple light bulbs, made several foam board and then set up the most simple shooting stage, a small card machine to shoot very bright photos, I think, this kind of photography skills without any promotion, any shop operator to shoot pictures are for profit, all need exquisite pictures, when the lighting condition is not available, many times, digital camera can not accurately produce the original color of white goods.

Of course, the camera can be adjusted by adjusting the white balance function, but many times people can not use this function to achieve the perfect shooting effect.

So, how can we get the most accurate color by using the lighting method? In order to accurately produce the color and details of the product, we should not only attach importance to the exposure value, but also attach importance to the role of lighting. Suppose we want to take the red light on the white goods to shoot.

Because of the adaptability of human vision, even in the above lighting conditions, the human eye can accurately distinguish white color after a period of time.

If you have certain requirements for the quality of photos, be it

It's still very important for operators to set up a studio. I think it's very necessary for them to do so. Moreover, the demand for equipment is not too high.

1, SLR cameras with the introduction of digital DSR sets can be, entry machine machine around 3000 yuan, buy a machine, a lens can be, this can be Jingdong and other online shop reference price, directly search this price SLR camera can be, if the funds are more generous, buy a 5000-6000 or so set is relatively ideal, of course, buy more expensive single SLR is only shooting flat shooting, I think it is actually not necessary.

2, buy a combination of photography lamp, probably less than 2000 yuan, flashing 600 watts enough, 300 watts can also be used.

Two watt 300-600 indoor flashing lights, this can also search for Taobao keyword search engine "flash flash suit", you can choose to buy two or three, to see your level of mastery, the price of 2000 up and down can be.

3, two soft box, two lamp holder, foam board or reflector two to three pieces.

4, conditions permit, build a simple photographic platform, the film studio area of about 10 square is enough, the background is white walls, bedroom, living room can be used to make studio.

2. background and choice of props

For clothing sellers, the importance of product pictures for online shops is self-evident. If there is no good picture, even if the clothes are good, the quality is better, and with good promotion means, the effect is still the same.

If the clothing store wants to win the favor of the buyer, it is very important whether the baby picture is exquisite.

There is much work to be done in the early stage of clothing shooting, and the choice of clothing background requires painstaking efforts.

Background selection: natural wood flooring for clothing color

Background is very important. It should be smooth without wrinkles, and the color will not affect the integrity of clothes.

You can choose to shoot on the unpainted wooden floor, because the color of wood is the most natural, which can set off any color without grabbing it.

In addition, you can choose some warm colored cloth as background, but you must finish it before using it.

Solid wood flooring background shooting, can reflect the quality of clothing.

This kind of prop can be purchased on the board, and it is very convenient.

Background paper: Loading

Choosing the material to put on clothes is also very important. You can go to the art store to buy a piece of paper, that is, thick paper that does not reflect light on the surface.

The best color of paper is beige, pink or light blue. In addition to these, some beautiful artificial flowers and accessories are also used as decorations for clothes. Such monotonous clothes will soon shine.

It can also match some scarves, bags and other accessories to improve the sales volume of the surrounding products in the store.

White background paper is the most frequently used background paper. In the later stage, we can dig out the bottom of the page, or we can not use matting to see your use needs.

Because the clothes are sold, the background paper must be larger. The minimum size is about 2 meters *1.5 meters, and the 2 meter *2.5 meter is the most suitable.

Do not choose non-woven fabrics for background paper, non-woven fabrics are thin and wrinkled, and can not be washed, but the price is cheap.

Choose the kind that is thick and not easy to wrinkle.

Background cloth has good durability, but it is easy to wrinkle. It is recommended to buy a thick cloth, which can be ironed and used again.

It should be noted that the choice of background color is very important, generally choose mild colors, and contrast, but the contrast should not be too strong.

For example, choose white, beige, pink and dark colors.

The background of the coffee is very high, and it can well show the quality and grade of the clothes.

The choice of props is very important for a successful shooting.

The well prepared props can act as the background elements of the screen, deepen the theme of the shooting, and also serve as the visual focus of the shooting scheme.

The proper use of props is half the effort to improve the artistic conception and enrich the content of the picture, but if it is not used properly, it will be self defeating.

It is very necessary to choose certain props for the merchandise when taking photos. There are many kinds of props, such as bags, glasses, pebbles, books, flower baskets and so on.

These props can be purchased in the shop. As for what props, and how to mix them, we need to choose according to the characteristics and colors of the products. At the same time, we need to pay more attention to how to match other families.

3. shooting skills: how should clothes be placed?

Men's shooting can be applied to some small skills, men's flat pat shooting mainly reflects the sense of three-dimensional and texture.

The collar and cuffs should have the effect of wearing, others can be flat, and the collar and cuffs should be felt on the body, just like a pparent person is wearing.

It can be placed in newspapers, cloth and towels, such as collar, cuffs, pockets, etc., which need to reflect the three-dimensional feeling.

Later processing is very important, the color should be soft, some irregular edges P drop, the fewer traces of post-processing, the better, and no more serious traces of treatment and lose the sense of reality.

T-shirt placement skills: from the armpit to the lower position, according to the waist of the clothes folded into the back, some sellers may question whether this has changed the clothing type, which is actually the most authentic form of clothing.

Because the body is three-dimensional, the goods are worn on the body, looking at the past, the armpits and side parts are almost invisible. If a positive picture of a product exposes the armpits and sideways to buyers, it will give people a sense of incompatibility. Actually, it is really a good way to map the front view, the real ergonomics positive picture, and the armpit and sideways are the kingly way. Of course, we must grasp the degree of adjustment, too much to pack up, so as to change the commodity clothing type, so that we can mislead buyers' cognition of goods and bring unnecessary trouble to us.

The following illustration shows the basic process of T-shirt modeling, so that the time required for the kneading of the garment will take longer. Especially for a less skilled photographer, it may take longer than the shooting itself. Of course, this requires long-term practice and practice makes perfect.

1. put the clothes on the work table, arrange them flat, fold the parts on both sides of the garment, make the T-shirt more stylish, not loose and big.

2. clean up the cuffs of the dress and let the cuffs rise, which makes the appearance more solid.

4. create a hilly fold on clothing by kneading and pushing.

Shirts and other placement techniques:

1, waist should be closed, men's clothing to be a little bit, women's clothing should be radian, especially the waist and chest position, must be based on the body structure.

2, the sleeves usually need to be tucked, especially the position of the armpit.

The sleeves are kept slender, and the sleeves are kept at least 3 fold - armpit shoulders - Elbow - wrist.

Fold up a bit.

3, the entire type of clothing should not be too flat, wrinkle, which is also based on the structure of the human body.

Tips for trousers:

1. the waist should be kept in an inverted triangle.

2. the zipper on the front door should be pulled aside and the left side pulled to one side.

3. trouser legs should be folded.

The way to do cloth folding is to pull up the two trouser tubes of a pair of jeans outside, so that the trousers and trousers are not fixed, so that a large amount of cloth breaks are formed, and then slowly pull down and choose the cloth folding according to their own needs (also to feel the human body structure).

The upper end of the 4. trouser tube can be pulled up so that the material inside the garment can be seen easily and not monotonously.

The effect of clothing wrinkles can be easily accomplished by the air press. If it is a thin garment, it can be used to wet the water with water. Note that if the color is changed because of water, the later treatment should adjust the color back.

The expression of folds should conform to the basic laws of human movement. It is not wrinkled at all parts. The elbow and waist are folded horizontally. The front chest, the lower part and the arms are folded longitudinally. If you do not understand, look at the clothes in the clothing magazines.

The wrinkles of different materials are also different. For example, the wrinkles of pure cotton are different from those of wool and chemical fiber.

4. clothing style matching effect

Different costumes should be matched with different accessories.

As shown above, three to four props are used to match the effect.

5. clothes and camera location

Where is the camera placed when the tiled clothes are photographed, and which angle does the photographer stand better?

1, if there is no stage, directly put the clothes on the ground to shoot, you can stand, if the clothes on the shooting stage, the photographer must stand on stools or shelves to shoot, the most important thing in clothing shooting is to shoot the lens vertical clothes, so as to avoid deformation as far as possible.

Because it always looks bigger in the lens, and always looks smaller.

Shooting angle is best for vertical shooting.

To shoot vertically, a feasible way is to lay the clothes on the floor and shoot down from the air, so the biggest problem is the inconvenience of operation.

To meet the requirements of the lens, we have to shoot on the high side.

This is difficult to achieve.

A tall friend will stand and stretch his arms and take pictures. Basically, we can get rid of the control of the picture effect and fail to reach the fine requirements.

Of course, it will be very laborious to shoot.

The photographer stands on the stool. The camera stays parallel to the ground and is blind. The shooting angle must be perpendicular to the clothing.

2, the background board will come in handy at this time.

The background board is actually very simple. A piece of 800*1200MM wood core board is decorated with a layer of white cloth.

When shooting, the background plate leaned against the wall, and the angle of inclination can be adjusted until the clothes on the board look the most natural.

Then the photographer can shoot on the high side with a relatively high ladder, and the reflector covers the three sides of the garment. The side of the flash is soft paper. The light is very soft. In addition, because the photographer can stand on the high side, it can easily achieve vertical shooting of the clothes. The picture will not appear any distortion, it will be a little cumbersome operation. But the shooting effect is very good. The picture is the professional shooting scene of the people's public photo studio. The shooting efficiency of a day will not be very high, but the quality will be guaranteed, so it can be unanimously recognized by the customers.

3, another feasible way is to hang the clothes vertically on the wall, then the camera is on the tripod to shoot.

At that time, we were much more relaxed. We could adjust the camera carefully and press the shutter lightly.

This should be the way many friends take it.

But one of the limitations of this method is that all clothes must be hung, while some clothes are not convenient to hang, or the clothes are not natural when hanging.

On the left side of the picture, the flashing light is the main light and the right side lamp is the auxiliary lamp. The auxiliary light exists to weaken the shadow, and, of course, it can also be replaced by reflector.