Internet + Textile: Creating Hutang'S New Economy

In the present

From the government to the enterprise, from the Internet pioneer to the traditional industry, everyone is the beneficiary of the Internet. In the Internet age, no matter which industry or area has entered the Internet arena without borders.

On the Internet, business models and industry forms of traditional industries can be expanded indefinitely, and the development path of enterprises is more diversified and the prospects are broader.

In the Internet era, the challenges facing the traditional manufacturing industry are even more prominent. "The organic integration of traditional industries and the Internet needs to undergo the pains of pformation". The competitive environment that enterprises are facing is not limited to peers but also to breakthroughs in various fields and industries.

Internet thinking is to get the stickiness of end-users and traffic flow through the platform, return to the supply chain products that integrate upstream, design the products of customers' needs through big data, or customize products according to the needs of customers.

Therefore, deciding the success factor of traditional enterprises is changing their thinking.

As an old industrial strong town, the textile industry in Hutang has been a pulse since ancient times. It has gone through many years since it went south and North. With the changes of the times, there are no series of factors such as the predicament of large-scale enterprises, the plight of environmental pollution, the lack of brand enterprises and so on, and become Hutang.

A trip.

However, Hutang's textile industry has not called for this, with the advent of the Internet economy, they have begun to use their own efforts to take the Internet Express, hoping to reopen the new world for the textile industry in Hutang...

The "Taobao" of the textile industry was born in Ou Bao.

Located in the textile industrial park, Jiangsu Ou Bao textile dyeing and finishing Co., Ltd. mainly produces high grade and high density poplin, jacquard, Oxford spinning, youth cloth, rice, foam, elastic fabric and other high-grade yarn dyed fabrics. It has more advanced production equipment in the world. It is a professional yarn dyed fabric and clothing production base for dyeing, sizing, weaving, finishing and clothing.

With the advent of the Internet economy, from 2013, OUP began to struggle in the tide of Internet, in order to find a bigger breakthrough.

In March 22, 2016, an enterprise in Fengman District of Jilin, Jilin Province, placed an order under the newly developed shopping mall of Anne De Li in Jiangsu's ouburg. In March 23rd, the distribution personnel of ouburg had already begun to prepare fabrics and logistics vehicles to enter the delivery state.

An Jen Li Li spot shopping mall is an online shopping mall developed in 2015 by Ou Bao. The company invested more than 100 yuan to complete the information entry of all production products of Oupu, and put the warehouse logistics information into account. Customers only need to place orders on the Internet, and then query the circulation information of goods according to the logistics number.

In March 15th, the first domestic textile specialized production fabric sales network platform was officially born in oubao.

"Simply speaking, the" Jen Jue Li Li "spot market is the" Taobao "in the specialized textile market made by Ou Bao. However, the registered users must be in the industry, and the products are also made by the top designers in Europe. Customers can order samples or large quantities of goods according to their own needs. The website will calculate the price according to its order quantity, and then the customers will choose Alipay or net silver to pay, so that the sales of fabrics can be completed without leaving home.

Jiangsu Ou Bao textile dyeing and finishing Co., Ltd., Xie Bin, director of operations, told reporters.

According to the calculation of ouburg, as a result of the appearance of the shopping center, more than ten domestic sales personnel will be pferred to the company. At the same time, the company will also facilitate the online storage and distribution of products for the company's family planning and warehousing and logistics personnel.

"If we need to, we can build an on the spot shopping mall to become a professional textile material trading platform to achieve one-stop fabric sales, which is also a fulcrum for us to create an Internet platform."

Xie Bin said, "in the future, we will also develop private customized services on the Internet, tailoring our customers and producing professional clothing so as to achieve the goal of terminal sales."

Private custom service, new exploration in May

If ouburg's Internet thinking is high, then the Internet of Changzhou Textile Co., Ltd. in May is a chicken pecking rice.

Textile in Wujin Textile Industrial Park in May, mainly engaged in the design, production and sale of costumes for the stage.

In 2009, in May, textile began to operate on the international business platform of Alibaba, and opened up the cultural and entertainment market in the ascendant. After several years of efforts, textile design, production and own brand products in May have already begun to exert considerable influence abroad, and the market share has been expanding.

"After living abroad for a while, it was found that there was a good market for clothing in Europe and America. Some small towns in Europe did not have a large population, but children would need stage costumes for school PARTY and family dances. So, after returning home, they began to rely on the advantages of Hutang's textile industry.

Zhao Dan, chairman of Changzhou Textile Co., Ltd., May.

Because of the niche of stage clothing industry, generally speaking, the characteristics of stage costumes are private orders. Generally, the other side will book samples on the Internet, then the next two orders. The orders received by textiles in May will vary from tens of dollars to tens of thousands of dollars. Most of them will not be too large. But in order to meet the needs of customers, textile will make every effort to provide the best quality and the best price in May.

Zhao Dan said with a smile: "the company was established in the crisis and grew up in the crisis. It has been developing for many years without a long history. Although it has no big list, it is also enough to survive."

For the Internet operation of niche market, Zhao Dan believes that this is also in line with the domestic demand in the future. With the change of people's lifestyle and the continuous improvement of internationalization degree, there are more and more personalized development modes, which will bring new opportunities for the development of the stage garment industry.

"The Internet has given us a fulcrum. People who dare to think of Poland and small South American countries will come shopping here. But because of the flat development of the Internet, with a little mouse click, we will send our products according to the requirements of the other side, and our clothes will appear everywhere in the world."

Zhao said.

The upgrading of the Internet economy has also come with capital.

In January 2016, the capital investment Internet plus value-added service project was formally signed and settled in Hutang town. Now both sides are in the process of launching the project around the project.

It is reported that the service outsourcing industry is developing at a high speed in the world, and the overseas outsourcing demand for China is increasing. At the same time, the concentration degree of China's service outsourcing industry is not high, the number of enterprises on the scale is not large, and the business gold content needs to be further improved.

Under this situation, outsourcing industry must develop with innovation and integration.

Using artificial intelligence, cloud computing, software as a service (SaaS) and other new technologies, to provide customers with flexible and efficient services, capital as a link to integrate a number of enterprises with a certain scale, improve the ability to resist risks and enhance business.

As a professional venture capital institution dedicated to the investment in the IC industry chain and its applications, software and Internet, it is also closely related to the future development of China's information technology industry, focusing on semiconductor, software and Internet, looking for the future investment targets of star enterprises, and achieving a better return on investment through a reasonable portfolio.

The Jiangsu Mingyue Software Co., Ltd., which is also a capital investment, will adopt the Internet + methodology, based on information technology service outsourcing, to provide customers with multi-level services.

The Internet plus value-added service project of Jiangsu Mingyue Software Co., Ltd. will take the opportunity to cut into the traditional service outsourcing business, and actively expand its international customers including Japan to realize self organic development.

At the same time, with capital support represented by capital and capital, it quickly became a large outsourcing group by integrating capital resources.

Zhong Mingbo, director of China's leading Japanese outsourcing company and Jiangsu Mingyue Software Co., Ltd., said that Internet plus value-added services also have good social benefits while creating economic benefits. High quality software engineers, as a high-income group, will drive consumption and housing investment and increase the proportion of knowledge groups in Wujin.

In the long run, a large number of software talents trained by the project will effectively promote "Wujin Zhi Zhi" to "industry 4".