Fang Jianhua: Remodeling Business Models Must First "Remove Walls".

March 30th, a few days ago,

In Beijing, as the chairman of the current bureau chairman Fang Jianhua CEO introduced the "Fang" style of thinking, which is a radical "demolition of the wall", breaking the traditional closed, reshaping the business model.

It is understood that there is no communication between traditional shops, brands and customers, customers and customers, and salesmen play the role of shopping guide.

In this regard, Fang Jianhua pointed out that to break this cold sale, we need to have human feelings and temperature, and there are social contacts in the retail format.

In the future, consumers will have more demand for personalized services in depth, and scene experience will become more and more important in future physical retail.

It is reported that Yin man + (home), from the traditional clothing category extends, contains a slow life space of seven meters visual range products, covering clothing, shoes, bags, accessories, home, book bar, cafe, showing a specific life scenario.

"In people's business, it's the key to play and play.

Being well versed in the difficulty of alienating traditional industries from consumers, we have built each Yin man + into a fan based interactive entertainment community based on slow life, releasing and stimulating the entertainment genes of the shop assistants, and constantly improving the customer stickiness from concerts, manual courses, flower arranging and other themes.

Fang Jianhua said.

From July last year, Yin man officially launched the "Yin man +" thousand city store plan, so far 8 months, has signed 256 partners.

In addition, Fang Jianhua also said that in order to adapt to the reshaping of the business model, the internal genes must also be adjusted accordingly.

Future "

The pattern is centralization rather than a market in the past.

"We are centralization, scene - oriented, related to geographical location, thousands of people, each person's needs can be realized."

In this way, we can maximize the integration of all walks of life, and our own vertical field achievements partners to integrate, so that the power of the ecosystem is the most powerful.