Clothing Store Management Skills To Help You Busy

How can clothing shops manage well? What skills do they have and how to increase the turnover rate of shops? This is a topic of great interest to all clothing store operators.

We have explored a lot of practical skills in our daily operation. Today, Xiaobian shares some tricks with you. I hope you can learn the information you need and use it in the practice of store management.

First, pay attention to store clothing and publicity:

If you are not on the busy street, the people passing by do not have the need to purchase clothes, then the clothing of the shop is very important. The door can be hung with exaggerated unique collocation, the purpose is to attract people to see.

The brand breaks the code, the shopping mall monopoly draws off the cabinet and so on the mark to be able to awaken to hang out.

In a word, as long as you can attract customers to the method in the store, you can try it.

Two, contrast method: no matter what the right person is.

Or the psychological feeling of beauty is only known after comparison.

Therefore, we should compare and sell the main garments. When the customers choose the clothes to sell, they will put the clothes with high quality and high price next to them, so that the customers can compare them with themselves.

For example, sell silk fabrics, put silk fabrics on the side, and tell

How to distinguish, the feeling and the feeling after wearing are completely different.

Even if the price is higher, people are willing to spend more money on it.

Three, leaders in the crowd: a large number of low-priced goods can bring popularity. Chinese people love to follow suit. Most people can't make up their minds. There are always one or two natural leaders in a group of people. Their words are particularly influential. Therefore, to stimulate their speeches more often, once they are enthusiastic and commenting on this is the real brand, those who are reasonably priced and know the goods will speed up the judgement of the people around them.

For such customers, if they do not see the water in the mountains, they can bring a lot of customers to you, and they will also sell you a lot.

Four, training clothing knowledge and common sense: shopkeepers should know something about clothing knowledge and collocation, and tell them how to distinguish clothing, fabric, dyeing, accessories, the difference between good clothes and bad clothes, and how to match them.

The more customers know about clothes, the more willing they are to buy your clothes.

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The operators of clothing stores have decorated designs based on the color and lighting of commodities, but new stores or women operators sometimes choose the color they like.

But in order to do well, it is better to classify the nature.

In the daily life of human beings, the following three elements are introduced to color perception.

(1) hue: it is the color of red, yellow and green, that is, the primary color. It is the basic color of all colors.

(2) lightness: color that indicates brightness.

For example: light pink, bright red, yellowish green.

Dark colors, such as light grey, purple, olive and brown.

(3) chromaticity: the brightness of colors, such as black, white and red.

It can also be divided into bright and warm colors and cold colors.

Warm colors are generally easy to get close to the color system, such as red, yellow and other colors, which is more suitable for younger class shops. In the same color department, the colors of women like pink, bright red and goose yellow are more suitable for women's boutique shops and boutique shops.

The cold color seems to be very far away and very high. There is a sense of expansion. Shops with high ceilings in cold areas are not suitable for use. Otherwise, they will feel very cold and cool in the store, and they will feel less cordial and avoid using them as much as possible.

But in the summer, in order to recreate the feeling of mountain peaks and waves, Chen used cold colors to create a sense of coolness, so it is suitable for seasonal applications.

In addition, the elements that can form a color effect are the blending of commodity color and wall color.

For example, if the Yellow goods are displayed on the background, it is not only strange but also easy to lose the value of commodities when displaying yellow goods of the same color system.

It can be seen that if the contrast colors such as black and white goods are displayed, the products will be more distinct, and the contrast color must be used.

Shop coloring can not only improve the purchasing power of customers, but also improve the standard of goods.