How Does The Garment Industry Change Dramatically? Gather Wisdom To Create Qualitative Change.

Links to more than 1200 outstanding people in the world

Far away

The draft of Milan and London will be returned to China within 24 hours, and the clothes will be ready in 72 hours.

Link the best more than 170 factories in China for the world famous brand, luxury brand to do foundry and manufacture, and make every garment carefully.

Deep link more than 500 stores nationwide and mobile Internet...

Collective intelligence

The pattern was not born by chance, which is closely related to Xia Hua's and her leadership of the Yiwen group's 20 years of clothing industry specialization and deep tillage.

The bottleneck of the clothing industry is puzzled.

On March 29-30, in the 2016 China clothing forum held in Beijing, the leading leaders and experts in the clothing industry spoke in succession to explore the "rising" road of the garment industry.

Where is the future of China's garment industry? The leading enterprises and leaders of the clothing industry are groping for it. And Xia Hua, the chairman of Yiwen group's latest venture, has really shocked the whole field of clothing, which has made a breakthrough for many garment enterprises.

When more and more top factories began falling down, Xia Hua was unable to sit still.

"Without twenty or thirty years of running in, there can be no good factory.

What is a good factory? The luxury goods all over the world are processed here!

Why is the best manufacturing factory in China, the largest consumer group in China, but the top six of the world's largest clothing companies are not China? Why China has the world's best clothing factory, but can only make small profits for others?

"If a good factory is gone, how can a good brand live alone?"

When she saw those former partners falling down one by one, she was extremely distressed.

Xia Hua, known as "business Magnolia", decided to do something for everyone - "let the best factories in China fall away!"

The combination of wisdom and creation arises at the historic moment.

Xia Hua is interpreting the spiritual connotation of the collective wisdom. It is a brilliant blueprint for the Internet plus clothing industry.

Fashion industry linker, set up a new mode of subversive clothing industry.

In the recent media interview, Chen Dapeng, executive vice president of the China Apparel Association, said that in the era of mobile Internet, consumer demand and attitude towards life are changing. We need to build a link with consumers and give business new space, meaning and connotation.

This coincides with Xia Hua and her idea of integrating intelligence.

Compared with the past, Xia Hua's way of starting a business is totally different. Sharing, interaction and change become the highest priority.

"What we are doing now is based on the integration and sharing of the entire industry.

The Internet + era is different from the past. Everyone is no longer an isolated island. We are all connected bodies and aggregates, and the interaction is very strong.

This time, she decided to build a "fashion industry linker"; "not only can consumers buy high-quality clothing at the most affordable prices, but also make factories earn money."

Reintegrate the industrial chain, redistribute profits, and detonate good design and good products.

"He" will strive to find the future of the clothing industry, and find a new way of life, so that people can imagine the perfect combination of technology, fashion, life and art, so that consumers can spend money to buy "big cards".

Just born, "he" has integrated more than 1200 outstanding designers in the world by linking method. It is designed in Paris, Milan and London. It can be returned to China within 24 hours, and it will become a sample garment within 72 hours.

Link to the best more than 170 factories in China for the world famous brand and luxury brand to do the foundry and manufacture.

The deep link between the more than 500 stores in China and the mobile Internet has enabled him to have a super strong sales engine.

"He" has a cool name -- gathering wisdom.

Dreams and fatherhood, Xia Hua's commercial rivers and lakes

The Yiwen enterprise group, led by Xia Hua, was founded in 1994. It has been more than 20 years ago. It has created senior men's clothing brands such as EVE DE UOMO, Notting Hill NOTTINGHILL, Kevin Kelly Kevin Kelly, and Jack's pry JAQUES PRITT, etc. its excellent quality and exquisite design are well appraised.

Behind the success of Xia Hua, in addition to a firm belief and a commitment to her father, this has prompted her to never slacken her efforts.

Xia Hua, in 1992, graduated from China University of Political Science and Law and taught for a year in summer. After calling his father, he resigned and went to sea to start a clothing business.

Two years later, the father did not call her again.

She smiled and said, "the greatest regret in life is not success or failure. It is never the beginning."

A girl who laughs is not too lucky.

Wind and rain twenty years, the Northeast girl's natural and forthright strength, help her to fight a fashion empire.

Persistent ingenuity turns a dress into a smart cultural symbol. With a wise eye, it creates a commercial miracle.

This group of famous Chinese men, who are all characters in their respective industries, can wear the custom clothes designed by Xia Hua team and drink wine on the lawn of Lancaster palace in London.

Xia Hua is an optimistic person.

After her success, she remembers the experience of the counter at that time. She still felt a particularly happy time.

"Every time my father sends me to the railway station, he always leaves without going back.

I knew he didn't want me to see tears in my eyes.

I stared at his back and told myself that if I had to work hard, I would be the one who carried his future.

When she was 14 years old, her mother died, and her father and daughter depended on each other.

Because he resigned from the sea, his father did not call Xia Hua for two years, and Xia Hua did not go home for two years.

Third years of new year's Eve, the old man can not hold up, call to ask.

"Did you eat dumplings?"

"I eat Western food."

She chewed slices of bread alone.

...

Xia Fu was the director of the county hospital. He later resigned and opened the first fruit juice factory in the area.

He asked the children not only to learn well, but also to be a cadre and learn to lead others.

"Leadership is someone who helps others, fulfil others, and satisfy others."

Xia Hua's father's words benefited a lot, but even if his daughter became a famous entrepreneur, the stubborn old man did not exaggerate Xia Hua in his face.

Once, a friend had "ulterior motives" to chat with Xia Hua's father, and secretly recorded his voice to Xia Hua.

My father said he was proud of his career in television and newspapers over the years.

For the first time, father praised Xia Hua in front of others.

"Father's love will not be expressed like a mother, but all the cares and identities in the mind are there."

The profound understanding of fatherly love prompted Xia Hua to give men the spirit.

A low profile, serious and inarticulate appearance, soft and delicate heart, and courage to play.

Not only stories but also souls.

The years have smoothed the edges and corners.

Inside is full of warmth.

It seems that this is the soul of Chinese men.

Xia Hua recalls.

"All the entrepreneurs and striving people, the biggest courage in life, is to tear away every label in the past," Xia said.

In the bottom of my heart, I left behind my promise to my father, "we must send him to a big city in the future and let him live in a big house."

Start business again, just for that initial purpose, and let China create dignity in the hearts of consumers.