It Is Necessary To Know Some Preparatory Work For A Good Speech.
(1) adequate preparation
1, physical fitness preparation.
Persuasion is a physical ability.
Get ready
Exercise is part of making money.
For example: Obama gets up and exercises every day.
)
A, don't mess around.
B, eat more fruits and vegetables.
C, take a deep breath.
Better physical strength and more breathing.
Take a deep breath, at least 30 times a day, 1:4:2 ratio.
)
2, mental state preparation.
(sit quietly, the feet are in the form of Pyramid.
Professionals sit in silence for 45 minutes a day and sit in silence for 5-10 minutes.
Meditation is the elimination of negative energy.
)
3, preparation for professional knowledge
(suppose we go out to speak, we should prepare for the opening, the paction, the preparation for the collection, review the benefits of the products to the customers, practice and practice hard) (remember: the same action brings the same result).
4. Be prepared for customers' understanding.
(two) peak state
1. Change your body movements (face yourself in the mirror).
I am the best! YES! I like myself! I am the number one in the world!
2, control your attention and concentrate your mind.
Customers do not dare to pay, they are those who do not believe in themselves.
3, ask the right questions. (persuasive experts ask how? For example: how do you come to class? How do you achieve your goals? How can you be healthy?)
4, have the belief of success.
What beliefs are positive thinking?
Having faith has positive thinking.
)
The past is not equal to the future, no failure; only temporary suspension of success!
If I don't get what I want, I will get better.
If I can't, I must.
If I must, I can!
Pay attention to what you want, not what you fear.
If you make up your mind, things will be easy.
My determination affects the determination of my customers.
My actions affect the actions of my customers.
(three) establish trust.
1, image.
We sell them anytime, anywhere.
)
(some people dress very clean, but do they clean their homes? Imagine that this family is a billionaire.
)
2, effective listening.
(persuasive experts are very good at listening and speaking.
)
A, always sit on the left side of the customer.
If you are writing, you can always see the customer sitting on your right.
)
B, B, keep an appropriate distance.
(minor matters)
C, C, maintain proper eye contact.
D, D, do not interrupt.
E, E, do not make any noise.
F, F, do customer chat record.
G, G, confirm the contents with the customer.
H, (customers like what you bring is to believe you).
I, 3, effective imitation (example: department store staff trained by Mr. Chen.
)
J, 4, using customer testimony
K, 5, using media testimony
L, (four) understand customer's problems and needs
M, 1, start to see customers do not talk about products, chat in the East, chat in the West.
Spend 50% of the time talking about irrelevant products.
N, what are they talking about?
O, family, career, leisure, financial situation are now, satisfied or not satisfied; change, replace, decision maker, solution.
P, everyone likes surprises.
Q, 2, purchase values
R, (values are important things to you.
What the customer buys is not the product is the value.
S,
Sense of worth
There are six kinds:
T, A, family type (do not like change, do not believe in high-tech).
U, B, imitation type.
V, C, success type (like different products, unique products)
W, D, social identity, social orientation
X, E, survival type (only discount items).
Y, F, mixed type (C+D type)
Z, 3. key buttons (customers buy a house, bad floor can be changed, bad layout can be changed, only the key button is cherry tree).
AA, (five) propose solutions; shape the value of products.
AB, 1, customers buy value, not price.
AC, 2, winners look at value, losers look at prices.
AD, 3, we need to create products that are priceless.
AE, (six) analysis of competitors
AF, 1, compliment your competitors.
AG, 2, to show their advantages (the first is cooperation with the first brand).
AH, 3, points out the short board of competitors.
AI, (seven) rescission of objection from customers.
AJ, there are no more than six objections:
AK, 1, no money.
AL, 2, no time.
AM, 3, or not.
AN, 4, what exactly?
AO, the best way to remove objections: pre frame view, frame view and no frame performance is N times worse.
)
AP, what are we going to learn?
AQ, 1, learning Leadership (ability to attract talents and build a team)
AR, 2, persuasion (sell products well)
AS, 3, marketing power (let the product buy well)
AT, 4, public speaking power (one to many, the amount will be greater.
)
AU, 5, the ability to build connections and integrate resources.
AV, (resource integration is constantly participating in activities and regular appearances).
AW, three steps to dissolve customer objections:
AX, 1, ignore him.
AY, 2, listening
AZ, 3, identification and conversion. (live demonstration: trainees demonstrate with teacher Chen, meaning not to tug of war with customers.
The customer said he was expensive and agreed with him. The customer said he didn't work. He agreed with him. It really didn't work for 85% of ordinary people.
BA, (eight) deal
BB, the key to the paction is the paction.
BC, method 1, test paction
BD, method two, suppose paction
BE, (never talk to customers, buy, speak, own, take home, invest)
BF, method three, two choose a deal.
BG, method four, comparison paction (story: Sales of rugby comparison tickets, in fact, is the sale of biscuits, the price contrast.
)
BH, method five, heart disease paction method (Chen teacher's live demonstration fainting)
BI, method six, monk paction method
BJ, method seven, God paction method
BK, method eight, character paction method (for example, what is the relationship between the three rectangles)?
BL, 1, matching type (all rectangles are all painted by you).
BM, 2, and homogeneity ask for differences. First, list your products with others, and then list their products.
BN, 3, difference, seeking the same type (do not believe absolutely, class will not be effective for the general 85%).
BO, 4, split type (let him go east, he will go west; the more you won't let him come to class, the more he will come.
)
BQ, nine) require customers to introduce
BR, modesty is the guarantee of continuous success.
BS, 1, confirm the value of the product.
BT, 2, only require a customer to introduce a customer of the same level.
BU, 3, first quality, then quantity.
BV, secret: to influence influential people
BW, (ten) do well Customer service
BX, 1, pre sale service (always with a thankful attitude, thank you for establishing loyalty).
BY, 2, thank you for continuing.
BZ, 3, send a thank you note every month (once a week).
CA and 4 make his cell phone full of your information.
CB, 5, ask questions to make big money (demonstration: Chen teacher and student interactive poker demonstration)
CC, what kind of questions do you ask?
CD, 1, ask questions that are simple and easy to answer, and let others become an inertia.
Questions of CE, 2 and YES
CF, 3, ask two questions.
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