Evading Trademark Registration Taboo Can Steadily Improve The Passing Rate.
Trademark registration city is the first step for enterprises to build brands and become bigger and stronger. The exclusive use right of trademarks has virtually increased the competitiveness of enterprises. Because of this, many small and medium-sized enterprises have seen it.
Trademark registration
Importance.
However, it is not easy to register a trademark. If the taboo is taboo, the rejection of the application is the final result. Avoiding taboos can improve the passing rate. This is a necessary step.
Since 2002, China's
Trademark registration volume
It ranks first in the world in 12 consecutive years and is still on the rise every year.
In 2013, the trademark application was 1 million 880 thousand, and it continued to rise in 2014.
The 1 million 800 thousand concept is that hundreds of examiners in the trademark office have to check the trademarks for overtime for a period of more than six months. In 2007, a trademark was registered for 18 months, or even 2 years.
Of course, the applicant speed up the request, so when the new trademark law was implemented in May 1, 2014 this year, it has been changed to a 9 month notice.
As a result, the workload of censorship has been greatly increased, and the amount of trademark rejection has also increased significantly.
According to the data released by the Trademark Office, 1 million 880 thousand trademarks were applied in 2013, 937 thousand were initially approved, 262 thousand were rejected, and 225 thousand were partially rejected, nearly 400 thousand.
From the above 1 million 400 thousand trademarks that have been examined, we can see that the rejection rate of trademarks is around 35%.
Therefore, the biggest taboo of trademark registration is
Passing rate
Not high.
The importance of trademark can not be emphasized too much. The brand of an enterprise is the basis for consumers to choose, and is the basis for distinguishing the source of similar products. The operation of a good brand is the most important part of an enterprise.
And trademark registration from application to get a trademark registration certificate often takes a year or more time, the general enterprise will not wait for more than a year later to use, in practice, trademark applications have been accepted after the beginning of the use, or even earlier put into use, a year later, if the trademark is not registered, it will cause losses to the company or even cause significant losses.
Therefore, trademark registration is not successful, everything is useless.
When a brand name is considered, many customers mainly think about how to remember simply, but they do not know that the amount of trademark registration is very large. If the trademark is rejected, the efforts ahead will be wasted.
Of course, it can be tried through trademark refutation, but it is only part of it to dismiss the trademark review. If the trademark is dismissed and the review is still unable to pass, the name of the trade mark must be considered. The time and money in front will be wasted.
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