UA Is In Shanzhai Again In China! Fake 70 Percent Off Will Be Sold At A Discount Price Of Only 100 Yuan.
Under Armour, which once encountered a Shanzhai storm.
UA
"In developing China
market
Faced with many obstacles.
Recently, there are consumer complaints in the future ocean.
Shopping Mall
The purchase of UA products is suspected of fakes.
According to the survey conducted by reporters, the UA products sold in the mall are very low in price discount and crude, and can not provide shopping invoices.
In addition, Taobao is also flooded with UA products of different prices.
Insiders admit that UA is in the pioneering stage of the Chinese market, and is relatively weak in product counterfeiting. To a certain extent, the new brand has a low awareness of the market, and the spread of counterfeit goods is even a promotion to the brand.
But when the brand develops to a certain stage, it will crack down on counterfeit products.
Merchant: UA discount price is only 100 yuan.
In the ocean future shopping mall, there are UA products beside the elevator, and the UA which is never discounted in the exclusive store is sold at 3-5 discount. The price of the same category of clothing is the same under the different styles. The price of women's sports underwear, short sleeves and sports pants is 99, 159 and 199 yuan respectively.
However, there is no store under the UA line in the shopping center.
The salesperson who sells UA said that the products purchased here can be exchanged at random, but they are not allowed to be returned.
Because the UA store is located in a large shopping center, and the discount is low, consumers are buying a lot.
At the same time, at the request of businessmen, most consumers pay for goods in the form of Alipay and WeChat pfer, and have not obtained relevant shopping credentials.
Shopping guides said that these clothes were all backlog stocks of the company. They could be kept true, but they could not invoke and shop tickets. They could only provide POS signing and handwritten receipts for credit cards.
To identify authenticity, the reporter spent 159 yuan to buy a lady's short sleeves.
However, in the UA official website, there is no such short sleeves, and the price of the same products is between 299-799 yuan.
According to the POS signed purchase order provided by the businessman, the merchant name shows "Beijing brand discount". The reporter found from the business information management network that this organization does not exist.
Under the UA line, the shop guide said that the stores in Beijing had no discount except for outlets in outlets.
Shopping malls: short sale and no intervention
The reporter consulted the relevant person in charge of the offshore futures exchange operation Department, which is suspected of counterfeiting UA in selling questions. The person in charge said that the merchants provided relevant qualifications and information when they were stationed, and the mall side also checked its qualification repeatedly, and no problems were found.
As for the source of the products sold by UA, the official said, "it may be a business channel problem, and the shopping mall is not intervening too much".
At the same time, the person in charge also said that if consumers buy suspected counterfeit products and ask for replacement or claim, the mall generally requires customers to communicate directly with merchants, and "shopping centres will not participate".
"The counter for sale of UA is for sale. It belongs to short-term cooperation. The operation time is about 1 months."
The director of the offshore futures exchange explained that the shopping mall would conduct regular spot checks on the long-term cooperative merchants, but not interfere with short-term cooperation.
Because the formalities are complete, merchants can still remit business in the ocean future when the contract is not yet expired.
However, the person in charge refused to provide reporters with information about the name of the merchant and the units they belong to.
Subsequently, the reporter found that the UA sale of Sinop future merchants will be withdrawn from the store, and the reason for the withdrawal is "the expiration of the contract".
However, the staff responsible for the future sale area of the ocean future said, "it's not quite right.
After browsing UA's related profile, I feel that UA will not make such a small sale, and will not continue to renew the contract for the merchant.
Fu Xiaosheng, a lawyer at Beijing law firm, suggested that consumers suspected of counterfeiting UA could be purchased directly from shopping malls in the future.
"Invoicing is the obligation of merchants, and invoicing has been suspected of breaking the law."
Truth: the secret behind true and false
To further identify the authenticity, the reporter called the UA official website for enquiries, and customer service staff said that UA was only sold on Jingdong, Tmall and the official website.
"By selling prices and channels, the UA sale of Sinop is basically a fake."
In addition to the suspected products sold in the future, Taobao online is also flooded with UA products of different prices, with sales of over hundreds of items.
Zhang Qing, President of sports consulting firm, believes that the rampant cottage storm and counterfeit goods will affect UA to a certain extent, but the impact is limited.
In fact, the proliferation of counterfeit products is a profile of the market. The more popular brands are, the more likely they are to be counterfeited.
Some brands have just turned a blind eye when they first entered a market. To a certain extent, when a new brand enters a new field, the brand awareness is relatively low, the counterfeit products are overflowing and even the brand is promoted.
But when the brand develops to a certain stage, it will crack down on counterfeit products.
For the above questions, the reporter contacted UA China company to interview the letter, but did not receive a response before the press release.
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