Behind The Uniform Of Olympic Delegations, There Are Fashion Trends.
The thirty-first summer Ollie PEAK Games opened in Rio De Janeiro, Brazil.
For passion
fashion
For the audience, the Olympic Games are not only for competitive events, but also for the Olympic Games.
Famous designer brand operator
Most of the national uniform of Rio Olympic Games are famous.
Designer
brand
In addition to the classic, the new style of fashion has been added to the international stage.
As one of the most representative brands of Italy fashion, Giorgio Armani will once again serve as the designer of the official costume of the Italy Rio Olympic Games and Paralympic Games in 2016.
The Armani sportswear series released by EA7, its leisure brand, does not use flag colors in large areas. Instead, the designer's signature midnight blue is used as the main tonal, fully integrated into the clothing and accessories of the series, and has made a unique brand mark for the Olympic uniform.
Canadian uniforms are jointly designed by Italy brand DSquared2, a Canadian twin brother designer Dean and Dan Caten, and retailer Hudson s Bay.
The whole uniform is made up of black trousers, infrared sleeves and white blouse.
It is worth mentioning that the uniform jacket has designed a V - shaped opening like a tuxedo in the back part, showing a unique cutting process.
At the same time, a large area of Canada maple leaf pattern also highlights the national characteristics.
The French sports leisure brand Lacoste is responsible for the opening and closing ceremony, the awarding ceremony and the daily wear of the French team.
Consistent with the main color of the Lacoste itself, the uniform of the athletes is based on the red, white and blue colors of the French flag, reflecting the elegant French style.
High saturation color VS small refreshing
Considering that color is often the first impact on vision, the Olympic uniform of all countries in the Rio Olympics is also inclined to choose a color matching scheme that matches the national image, so that the audience can see clearly.
The uniform of the host Brazil Olympic team is specially supplied by local swimsuit designer brand Lenny Niemeyer.
Lenny Niemeyer applies the warm beach wind to the dress design, and designs a tropical women's short skirt from the blue, green and yellow colors from the Olympic Games emblem of the Rio. The bright coloring combination brings the audience to the Olympic Games.
This summer Olympic Games is also the fifth time that the Polo Ralph Lauren brand has been the design work of the US national team uniform.
Designer Ralph Lauren continues to follow the classic American style of leisure. Apart from the Navy style striped jacket, it also introduces a shirt that symbolizes the red, white and blue colors of the American flag. The white shorts and the sailboat shoes and bracelets with red, white and blue colouring also create an American sense of vision.
The Cuban athlete's Rio trip was handed over to the French shoe designer Christian Loubouti.
The "fashionable" uniforms, inspired by the colors of the Cuban flag, are particularly stunning. The color combinations of men's red coats and women's Beige jackets are refreshing. Meanwhile, the uniform and tough texture is complementary to the graceful and smooth movements of athletes.
Australian sports brand Sportscraft, designed for Australia's 2016 Rio Olympic Games, is known as a clean stream in this competition uniform.
Mint green and white striped suit jacket with white shorts, fresh and elegant, but also echoes the fascinating natural charm of Oceania.
Comfort and high performance
Due to the particularity of the Olympic Games, the design of the Olympic uniform should not only take into account the beauty and visibility, but also pay attention to the comfort and high performance of the clothing itself.
The Olympic uniform design also reflects the exploration and efforts of designers in various countries.
After Stella McCartney designed the 2012 London Olympic Games, the British team's fashionable uniform was well received. This year, she worked with Adidas again to take the 2016 Rio Olympic design uniform for the British team.
The newly built Adidas climachill series for Rio Olympic Games combines many cooling elements to reduce the worries of hot summer sports.
At the same time, each piece of clothing is also 10% lighter than the previous one.
Designers also add zippers to the places where athletes usually don't care, such as pockets, collars and so on, so that athletes can feel completely at ease in the arena.
South Korea's leisure brand Beanpole, which is designed for the country, is full of campus vitality. The combination of white and navy blue is exceptionally clean and fresh. Hat, brooch, belt and other accessories show another lively and passionate Brazil customs.
In particular, these garments are not only designed with long sleeves and trousers, but also include mosquito repellents in their fabrics.
The South Korean Olympic Committee said: "comprehensive armed forces" can help athletes resist the Brazil card virus and ensure the health of athletes.
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