What Does The Return Season Sales Account For 18% Of Retail Sales?

It is understood that tradition

Stores and discount stores are trying to find ways to win back the competition with the retail giant Amazon, which is to develop to all channel retailers, allowing customers to shop at the same time, online, physical stores and mobile terminals, so as to achieve seamless convergence between the three shopping modes.

According to Cowen&Co, sales to school quarter account for

The annual sales volume of retailers is 18%, second only to 19% of holidays.

The US Retail Federation (NRF) predicts that this year's return to school sales will increase significantly to $75 billion 800 million, and sales per dollar are hard won.

The pressure faced by retailers is not only to create higher revenues, but also to meet the speed and convenience of consumers' expectations.

However, in order to cater to the growing demand of millions of consumers, most retailers will face the challenge of technological upgrading.

KumarVenkataraman, a retail partner of A.T.Kearney, a management consultancy, says, for example, the delivery time will be reduced from 2 days to 1 days, which may increase the cost of 30% for retailers.

Most of the returning season shoppers plan to shop in traditional physical stores.

However, the traditional way of shopping is losing its past brilliance because of its inconveniences.

About 1/3 of the Deloitte survey.

They said they would choose to buy on line and pick up goods in the store.

According to the survey of mobile commerce platform BrandingBrand, the millennials especially like shopping online, mainly because they do not use freight and do not have to deal with people, or simply because they do not need to wear trousers.

The following are some of the latest developments in retail distribution for some major retailers:

? improved app: WAL-MART, JCPenney (Jesse Pani), Macy s and Target have redesigned their app.

The main app of Macy 's now has the function of image search, allowing the customer to take a photo of an object, and then find a similar commodity in the app shop.

WAL-MART launched an independent design payment system in 100 WAL-MART shopping centers in New York, and began its nationwide promotion at the end of June.

In the summer, Target launched an e-commerce website suitable for mobile terminals and PC terminals, and began to test manufacturers' direct selling coupons.

The fast delivery service, free shipping or reduced freight rates: from the Amazon's $99 Prime membership system (members can enjoy unlimited free two day service), WAL-MART also launched a $49 one year delivery service and attracted 30 members last month with a free trial.

In June, Staples launched a $9.99 delivery service on the same day in Manhattan.

Sears has launched a new delivery service for customers. When customers shop in stores, they purchase orders on their app, and the items they buy can be delivered free of charge.

The integration of online and offline shopping: JCPenney's online shopping and store pick up services cover more than 150 thousand kinds of merchandise returning to school season, while Target has increased three times the number of goods in the store in the past three years, reaching 120 thousand.

Kmart (KAT Matt) provides unsecured booking shopping services (reserved for future customers to pay for goods) in its stores, and can also spend one penny on the Internet or app to enjoy the service; while Sears customers can shop on line or through app, and then free the goods to the outside customers' car of the Sears store.